Official Site: CLUB UPDATE | PAY PER VIEW

[greenlad]

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Normally its £20 for 1 person to see a Hibs game. When it's streamed, it'll be £20 for a household.

I don't think its crazy money if we want to be competing to sign a decent calibre of player.

That's it. This PPV isn't profiteering so much as replacing (but only partially) "normal" matchday income for many of the Premiership clubs. The clubs will still be running at huge defecits against the normal position. Player and other operating costs still have to be paid.

Although we'd all rather be at the games in person, we are actually saving money against the normal away days. Rather than buy 2 tickets (one adult & one concession at £25 & £15 each) and pay £10 per person for travel, it's a maximum cost of £20 split between us. So a £40 per game saving right away (for my family anyway)

[1875STEVE]

I don't think Hibs have taken this far enough.

IMO there's a massive market there, to bring in much needed revenue and we seem to be not wanting to exploit it.

First game of the season, first in months, and only season ticket holders can see it??

Our average crowd was what? 16,500 last season, we have sold?? 10,500-11k?

We have just cut off 6k of our own support?? plus more who are dying to see the game?

Then there's away fans?? who've not seen their team in months?? who can't see it?

Surely you have away fans, who normally go, spend money on transport/food/drink etc, who's be willing to pay to sit and watch in their own house?

We defo protect the value of the ST, which someone said to me works out at £16 a game, if that's true then surely charge £18-£20 for PPV for one game, if it's not, then whatever it works out t, charge a couple of quid more.

Sell as many as possible, access to only that game, the buildup and aftermath??

Same going forward with all our home games, sell it PPV, to anyone willing to pay.

I think we are missing out on a money spinner here, seems a strange decision

I say all this as a season ticket holder btw.

[davhibby]

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I’m backing the club on this. They spent all summer telling fans the only way to see every Hibs home game was to buy a season ticket and they have delivered on that promise.
Those season tickets sales were crucial in allowing the club to make the 3 signings we did and allowing the club to survive.


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They’ve also spent the last 4 months taking plenty of unjust bad press only to then walk straight into a massive pr error as that’s gone away. We’re the only team outside of the old firm that’s done this

[Andy74]

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I don't think Hibs have taken this far enough.

IMO there's a massive market there, to bring in much needed revenue and we seem to be not wanting to exploit it.

First game of the season, first in months, and only season ticket holders can see it??

Our average crowd was what? 16,500 last season, we have sold?? 10,500-11k?

We have just cut off 6k of our own support?? plus more who are dying to see the game?

Then there's away fans?? who've not seen their team in months?? who can't see it?

Surely you have away fans, who normally go, spend money on transport/food/drink etc, who's be willing to pay to sit and watch in their own house?

We defo protect the value of the ST, which someone said to me works out at £16 a game, if that's true then surely charge £18-£20 for PPV for one game, if it's not, then whatever it works out t, charge a couple of quid more.

Sell as many as possible, access to only that game, the buildup and aftermath??

Same going forward with all our home games, sell it PPV, to anyone willing to pay.

I think we are missing out on a money spinner here, seems a strange decision

I say all this as a season ticket holder btw.

You have to remember that we are not normally allowed to show home games live in the UK. We also have a new deal with Sky.

Apparently even allowing season ticket holders to view live took a lot of negotiating with Sky. The deal seemed to be that we can allow a maximum of our usual ST sales to view the game live.

If they have come to an arrangement on even more then great but we aren’t going to be able just to sell £17k fans access to view every game.

[1875STEVE]

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You have to remember that we are not normally allowed to show home games live in the UK. We also have a new deal with Sky.

Apparently even allowing season ticket holders to view live took a lot of negotiating with Sky. The deal seemed to be that we can allow a maximum of our usual ST sales to view the game live.

If they have come to an arrangement on even more then great but we aren’t going to be able just to sell £17k fans access to view every game.

Im not clued up on the whole tv deal.

Can sky dictate games they have no intention of showing???

If they don't want the game, how can the possibly have a say? Is it to do with highlights??? i.e being the first to show the goals?

[lord bunberry]

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I don't think Hibs have taken this far enough.

IMO there's a massive market there, to bring in much needed revenue and we seem to be not wanting to exploit it.

First game of the season, first in months, and only season ticket holders can see it??

Our average crowd was what? 16,500 last season, we have sold?? 10,500-11k?

We have just cut off 6k of our own support?? plus more who are dying to see the game?

Then there's away fans?? who've not seen their team in months?? who can't see it?

Surely you have away fans, who normally go, spend money on transport/food/drink etc, who's be willing to pay to sit and watch in their own house?

We defo protect the value of the ST, which someone said to me works out at £16 a game, if that's true then surely charge £18-£20 for PPV for one game, if it's not, then whatever it works out t, charge a couple of quid more.

Sell as many as possible, access to only that game, the buildup and aftermath??

Same going forward with all our home games, sell it PPV, to anyone willing to pay.

I think we are missing out on a money spinner here, seems a strange decision

I say all this as a season ticket holder btw.

I agree, we could probably sell around 5000 streams or more for this game, that’s £50000 coming in if it’s £10 each or double if we go with Livingston prices.

[lord bunberry]

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You have to remember that we are not normally allowed to show home games live in the UK. We also have a new deal with Sky.

Apparently even allowing season ticket holders to view live took a lot of negotiating with Sky. The deal seemed to be that we can allow a maximum of our usual ST sales to view the game live.

If they have come to an arrangement on even more then great but we aren’t going to be able just to sell £17k fans access to view every game.

Is that definitely the case? Livingston are selling streams for their games and they got hardly any season ticket holders.

[1875STEVE]

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I agree, we could probably sell around 5000 streams or more for this game, that’s £50000 coming in if it’s £10 each or double if we go with Livingston prices.

Potential is there, but as I say above, i'm not sure of the tv deal situation.

Id open it up ppv to everyone and bring in as much as possible.

[davhibby]

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Im not clued up on the whole tv deal.

Can sky dictate games they have no intention of showing???

If they don't want the game, how can the possibly have a say? Is it to do with highlights??? i.e being the first to show the goals?

Sky won’t care about the games they don’t pick

[houstonhibbee]

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Sky won’t care about the games they don’t pick

can season ticket holding pub owners not show the games in their bars if they're open?

[B.H.F.C]

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I agree, we could probably sell around 5000 streams or more for this game, that’s £50000 coming in if it’s £10 each or double if we go with Livingston prices.

Not sure it’s that simple as there would be a cost for us for the additional streams as well, it’s not just £50k in your pocket I wouldn’t imagine. Also, I don’t think we’d sell that number of streams either. With people watching games together, I wonder how many of the 10,500 season ticket holders will actually be logging in. Same would go for ‘walk up’ and away supporters.

That said, I think we could/should have been doing something but, IMO, they’re simply trying to keep the risk of anything going wrong as low as possible.

[Vault Boy]

I wonder what level of permanency domestic PPV/season pass streaming options will have going forward.

There's lots of things to reconsider in a post-Covid world i.e. Working from home, public transport, face coverings and I'm intrigued by whether access to football online will be on there too. I'm not sure clubs would be investing in major improvements to their online services without looking beyond the 6 month mark.

I can see an NFL Pass type system starting to come into consideration in a far more serious way. I suppose it comes down to how it can be squared with the traditional broadcasting companies, but you can't just run from future.

[Andy74]

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Sky won’t care about the games they don’t pick

For pay per view I think that’ll be right.

For the season ticket access they had to limit because they do of course want people to watch on Sky for the games they are showing.

[Ozyhibby]

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Sky won’t care about the games they don’t pick

Yes they will. The have exclusive rights to the competition. They won’t have given that away for nothing.
Personally I think SKY are making a mistake here. They are allowing the clubs to build up value able market research and streaming experience in putting out their own content. It may hurt them when it comes to negotiating the next deal.

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[erin go bragh]

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Let’s just make sure the stream works for the season ticket holders before attempting to overload it.


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That has to be the reason this game is for season holders only .
Shan for the regular walk ups that can’t for whatever reason but a ST .

[04Sauzee]

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Yes they will. The have exclusive rights to the competition. They won’t have given that away for nothing.
Personally I think SKY are making a mistake here. They are allowing the clubs to build up value able market research and streaming experience in putting out their own content. It may hurt them when it comes to negotiating the next deal.

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Been thinking the same but you would also think the bigwigs at Sky would know what they are doing

Maybe Roger Mitchell wasn't so daft 👀

[davhibby]

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For pay per view I think that’ll be right.

For the season ticket access they had to limit because they do of course want people to watch on Sky for the games they are showing.

Ah yeah I agree with you on that

[Hibee Mac]

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I wonder what level of permanency domestic PPV/season pass streaming options will have going forward.

There's lots of things to reconsider in a post-Covid world i.e. Working from home, public transport, face coverings and I'm intrigued by whether access to football online will be on there too. I'm not sure clubs would be investing in major improvements to their online services without looking beyond the 6 month mark.

I can see an NFL Pass type system starting to come into consideration in a far more serious way. I suppose it comes down to how it can be squared with the traditional broadcasting companies, but you can't just run from future.

Totally agree, was thinking the same.

I think a lot of everyday things will need to catch up to modern day technological standards following this, with football probably being one of them too.

[Juniper Greens]

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I don't think Hibs have taken this far enough.

IMO there's a massive market there, to bring in much needed revenue and we seem to be not wanting to exploit it.

First game of the season, first in months, and only season ticket holders can see it??

Our average crowd was what? 16,500 last season, we have sold?? 10,500-11k?

We have just cut off 6k of our own support?? plus more who are dying to see the game?

Then there's away fans?? who've not seen their team in months?? who can't see it?

Surely you have away fans, who normally go, spend money on transport/food/drink etc, who's be willing to pay to sit and watch in their own house?

We defo protect the value of the ST, which someone said to me works out at £16 a game, if that's true then surely charge £18-£20 for PPV for one game, if it's not, then whatever it works out t, charge a couple of quid more.

Sell as many as possible, access to only that game, the buildup and aftermath??

Same going forward with all our home games, sell it PPV, to anyone willing to pay.

I think we are missing out on a money spinner here, seems a strange decision

I say all this as a season ticket holder btw.

The logic is fine, but the price isn't. My season ticket (£440) works out at over £23 a game. For the reasons you have suggested, £25 for instance wouldn't seem like too much to ask, also protecting the season ticket, but others have said that would be unpalatable and suggest a price between £10-15. I think Hibs are cutting their losses here, freezing out PPV for one game to show that season tickets for a decent deal, then they will make it no more than £20 for the other games. Also less of a risk as if it crashes, having charged people money for just that game, the refund rates will be high

[HH81]

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Yep same here, would you ask for a refund if it didnt work?

No but it would get two chances and I'd go back to the radio:-)

[rossevenil]

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The logic is fine, but the price isn't. My season ticket (£440) works out at over £23 a game. For the reasons you have suggested, £25 for instance wouldn't seem like too much to ask, also protecting the season ticket, but others have said that would be unpalatable and suggest a price between £10-15. I think Hibs are cutting their losses here, freezing out PPV for one game to show that season tickets for a decent deal, then they will make it no more than £20 for the other games. Also less of a risk as if it crashes, having charged people money for just that game, the refund rates will be high

Yeah i don`t know where the £16 came from earlier in the thread and personally as someone who would like to have seen us make more money from the PPV I think you have to protect those who have outlayed the money on season tickets,you can`t go charging less than the average price of season tickets,after all these people have helped contribute roughly £4m at a time the club really needed the money....Loyalty should be rewarded.

Would it be possible to show it as live with a 10-15 min delay even and then consider it being appropriate to charge at a lower rate? At least that way the Season Ticket holder gets the exclusive "Live Action",after all if you are watching it as live you would have any other media switched off so as not to spoil your viewing entertainment?

Just a thought

[Scorrie]

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Yes they will. The have exclusive rights to the competition. They won’t have given that away for nothing.
Personally I think SKY are making a mistake here. They are allowing the clubs to build up value able market research and streaming experience in putting out their own content. It may hurt them when it comes to negotiating the next deal.

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I think that’s a really good point. I’m pretty sure that the Dutch league tv rights are owned by the clubs and they make sure that all teams are shown on tv and can be streamed to paying fans. Certainly used to anyway and I think that was the model SPL TV were looking at

[Brightside]

Are we not just holding back due to worries that the company will struggle to stream it to many more than the ST numbers? They appear to be having many issues at Celtic and Motherwell etc. If ST holders get a bad experience there will be a lot more noise than PAYG customers.

[Keith_M]

Is PPV match streaming the new Loyalty Points?



I love a good DotNet argument in the morning

[lucky]

By not having PPV available fans will just use illegal streams so by the time Hibs start selling them fans will have already found a way for watching the games for free. Whilst no one will admit doing that on here it’s certainly going to happen.

[GreenCastle]

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Are we not just holding back due to worries that the company will struggle to stream it to many more than the ST numbers? They appear to be having many issues at Celtic and Motherwell etc. If ST holders get a bad experience there will be a lot more noise than PAYG customers.

There should be no excuses from Hibs if Saturday doesn’t run smoothly.

Hope they are prepared as going to annoy a lot of fans if they can’t watch Hibs play on Saturday for first time in months.

[lucky]

Fans didn’t buy STs to watch games on tv, they bought them to watch games live in the stadium in their seat. Many on here claimed they did it to support the club and were not fussed how things panned out. Hibs are missing on revenue by not being prepared for Saturday. Around 6000 home fans and probably 3000 Kellie fans, even at a £10 a head that’s a lot of money. RGs background is TV so I’m sure how a club the size of Livingston are ready for this weekend but Hibs aren’t

[green day]

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By not having PPV available fans will just use illegal streams so by the time Hibs start selling them fans will have already found a way for watching the games for free. Whilst no one will admit doing that on here it’s certainly going to happen.

Why wouldnt people admit to it?

I will use my ST to watch home games and watch away via IPTV.

My guess is this will be replicated (either via IPTV, illegal streams, youtube or multi use of ST access) across the country by fans of all clubs

I would be staggered if the take up of PPV was as high as you suggest in your later post.

[we are hibs]

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Fans didn’t buy STs to watch games on tv, they bought them to watch games live in the stadium in their seat. Many on here claimed they did it to support the club and were not fussed how things panned out. Hibs are missing on revenue by not being prepared for Saturday. Around 6000 home fans and probably 3000 Kellie fans, even at a £10 a head that’s a lot of money. RGs background is TV so I’m sure how a club the size of Livingston are ready for this weekend but Hibs aren’t

Theres absolutely no chance they would get 9000 fans who are "walk ups" for this.

[B.H.F.C]

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Fans didn’t buy STs to watch games on tv, they bought them to watch games live in the stadium in their seat. Many on here claimed they did it to support the club and were not fussed how things panned out. Hibs are missing on revenue by not being prepared for Saturday. Around 6000 home fans and probably 3000 Kellie fans, even at a £10 a head that’s a lot of money. RGs background is TV so I’m sure how a club the size of Livingston are ready for this weekend but Hibs aren’t

Not a chance we’d have anything close to 9,000 folk buying a stream for this. A lot of people will be watching with others And only need to purchase a single stream. Of the 10,500 season ticket holders it’ll be interesting to see how many folk log in. For example, I’ll be watching with two or three others who have an access but we’ll only need to use one. You’ll then have people who aren’t using their access sharing it with people who don’t have one. And chuck in IPTV as well.

I do agree with the general point that we should be in a position to offer it but I’m not sure it’s as lucrative as others think. I’m thinking that the main reason they aren’t offering it is to minimise the risk of anything going wrong but cost could be a consideration as well maybe.