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  1. #1
    Coaching Staff NAE NOOKIE's Avatar
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    Shirt sponsor .. FTA fan's reps especially.

    Picking up from the kit thread. Every year when our sponsorship is up for grabs there's always a light hearted outcry from Hibs fans to have 7UP as our sponsor.

    But if you look at this from a dispassionate corporate standpoint its hard to understand why Hibs never seem to have given serious consideration, that any of us are aware of, to sounding out 7UP's parent company ( Cadbury Shweppes ? ) with a view to a possible sponsorship deal. They are a huge company and I would imagine the amount of money we would be talking about is small beer to them.

    Even if the actual deal we could screw out of them was on the average side compared to the likes of Crabbies or Marathon Bet surely the massive boost we would get through shirt sales would compensate for that …. any strip with 7UP on the front would undoubtedly be our biggest selling strip ever, and by some distance I would be willing to bet …… you wouldn't even have to work hard on the design, just a bog standard Pat Stanton era top would do.

    Probably too late this time, but can the fans reps shed any light onto two simple questions: 1) Has the club ever made an approach to 7UP? ….. 2) If not why not? ... it seems like a no brainer to me for the reasons given above.

    Last edited by NAE NOOKIE; 11-06-2019 at 12:35 PM.


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  3. #2
    Testimonial Due Renfrew_Hibby's Avatar
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    Quote Originally Posted by NAE NOOKIE View Post
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    Picking up from the kit thread. Every year when our sponsorship is up for grabs there's always a light hearted outcry from Hibs fans to have 7UP as our sponsor.

    But if you look at this from a dispassionate corporate standpoint its hard to understand why Hibs never seem to have given serious consideration, that any of us are aware of, to sounding out 7UP's parent company ( Cadbury Shweppes ? ) with a view to a possible sponsorship deal. They are a huge company and I would imagine the amount of money we would be talking about is small beer to them.

    Even if the actual deal we could screw out of them was on the average side compared to the likes of Crabbies or Marathon Bet surely the massive boost we would get through shirt sales would compensate for that …. any strip with 7UP on the front would undoubtedly be our biggest selling strip ever, and by some distance I would be willing to bet …… you wouldn't even have to work hard on the design, just a bog standard Pat Stanton era top would do.

    Probably too late this time, but can the fans reps shed any light onto two simple questions: 1) Has the club ever made an approach to 7UP? ….. 2) If not why not? ... it seems like a no brainer to me for the reasons given above.

    I'm going to get pelters here but... CRINGE

  4. #3
    @hibs.net private member Oscar T Grouch's Avatar
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    Quote Originally Posted by Renfrew_Hibby View Post
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    I'm going to get pelters here but... CRINGE
    I just don't see the cringe here. What is cringey? Celebrating a famous victory over our city rivals?


    Only two things are infinite, the universe and human stupidity, and I'm not sure about the former.

  5. #4
    Testimonial Due SquashedFrogg's Avatar
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    Quote Originally Posted by NAE NOOKIE View Post
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    Picking up from the kit thread. Every year when our sponsorship is up for grabs there's always a light hearted outcry from Hibs fans to have 7UP as our sponsor.

    But if you look at this from a dispassionate corporate standpoint its hard to understand why Hibs never seem to have given serious consideration, that any of us are aware of, to sounding out 7UP's parent company ( Cadbury Shweppes ? ) with a view to a possible sponsorship deal. They are a huge company and I would imagine the amount of money we would be talking about is small beer to them.

    Even if the actual deal we could screw out of them was on the average side compared to the likes of Crabbies or Marathon Bet surely the massive boost we would get through shirt sales would compensate for that …. any strip with 7UP on the front would undoubtedly be our biggest selling strip ever, and by some distance I would be willing to bet …… you wouldn't even have to work hard on the design, just a bog standard Pat Stanton era top would do.

    Probably too late this time, but can the fans reps shed any light onto two simple questions: 1) Has the club ever made an approach to 7UP? ….. 2) If not why not? ... it seems like a no brainer to me for the reasons given above.

    😂

  6. #5
    Promising Youngster
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    Because it would be awful. would look like this....

  7. #6
    Or it could look absolutely fantastic like this
    Attached Images Attached Images

  8. #7
    @hibs.net private member Oscar T Grouch's Avatar
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    Quote Originally Posted by thorbs View Post
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    Because it would be awful. would look like this....
    Nah mate, it would look like the 7up logo, not the burger king logo


    Only two things are infinite, the universe and human stupidity, and I'm not sure about the former.

  9. #8
    @hibs.net private member Heisenberg's Avatar
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    Fizzy drinks ruin lives. Would not want something like that on a Hibs shirt. Not Hibs class.


  10. #9
    @hibs.net private member Newry Hibs's Avatar
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    They would close off the market to 400,000 other people in an instant.

    (Though I wonder if any of them would drink it anyway)

  11. #10
    Quote Originally Posted by NAE NOOKIE View Post
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    Picking up from the kit thread. Every year when our sponsorship is up for grabs there's always a light hearted outcry from Hibs fans to have 7UP as our sponsor.

    But if you look at this from a dispassionate corporate standpoint its hard to understand why Hibs never seem to have given serious consideration, that any of us are aware of, to sounding out 7UP's parent company ( Cadbury Shweppes ? ) with a view to a possible sponsorship deal. They are a huge company and I would imagine the amount of money we would be talking about is small beer to them.

    Even if the actual deal we could screw out of them was on the average side compared to the likes of Crabbies or Marathon Bet surely the massive boost we would get through shirt sales would compensate for that …. any strip with 7UP on the front would undoubtedly be our biggest selling strip ever, and by some distance I would be willing to bet …… you wouldn't even have to work hard on the design, just a bog standard Pat Stanton era top would do.

    Probably too late this time, but can the fans reps shed any light onto two simple questions: 1) Has the club ever made an approach to 7UP? ….. 2) If not why not? ... it seems like a no brainer to me for the reasons given above.

    To be honest Hibs beating Hearts 7-0 back in the early 70's doesn't really mean much to anyone born in the 80's onwards. Is 7UP still even on the go?
    Last edited by Since452; 11-06-2019 at 01:04 PM.

  12. #11
    I dinny ken what has went on before but I’m sure the sponsorship tender has been around thousands of companies and businesses.

    Any companies out there called GGTTH, 90+2 or Henderson’s Deliveries?

  13. #12
    @hibs.net private member superfurryhibby's Avatar
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    Quote Originally Posted by Since452 View Post
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    To be honest Hibs beating Hearts 7-0 back in the early 70's doesn't really mean much to anyone born in the 80's onwards. Is 7UP still even on the go?
    Clueless

  14. #13
    @hibs.net private member Jack's Avatar
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    Cadbury Shweppes would like to see a return on their investment. Hibs knocking on their door and suggesting sponsorship would boost sales among the Hibs support probably wouldn't get past the first meeting when their money men point out they'd lose any sales to jambos.

    Any idea of how many 7up are sold in Edinburgh? How many Hibs supporters drink it to remind them of that day?

    I suspect not a lot.

    Is it even on sale at Easter Road or the Hibs Supporters Club?

  15. #14
    Quote Originally Posted by superfurryhibby View Post
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    Clueless
    Why? It was over a decade before i was born and almost 50 years ago

  16. #15
    @hibs.net private member worcesterhibby's Avatar
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    Quote Originally Posted by Jack View Post
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    Cadbury Shweppes would like to see a return on their investment. Hibs knocking on their door and suggesting sponsorship would boost sales among the Hibs support probably wouldn't get past the first meeting when their money men point out they'd lose any sales to jambos.

    Any idea of how many 7up are sold in Edinburgh? How many Hibs supporters drink it to remind them of that day?

    I suspect not a lot.

    Is it even on sale at Easter Road or the Hibs Supporters Club?
    That could be up for grabs with the sponsorship. As the official drink of Hibernian FC it would then be sold round the ground as our exclusive fizzy drink, boosting their sales.

  17. #16
    Testimonial Due SquashedFrogg's Avatar
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    Quote Originally Posted by NAE NOOKIE View Post
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    Picking up from the kit thread. Every year when our sponsorship is up for grabs there's always a light hearted outcry from Hibs fans to have 7UP as our sponsor.

    But if you look at this from a dispassionate corporate standpoint its hard to understand why Hibs never seem to have given serious consideration, that any of us are aware of, to sounding out 7UP's parent company ( Cadbury Shweppes ? ) with a view to a possible sponsorship deal. They are a huge company and I would imagine the amount of money we would be talking about is small beer to them.

    Even if the actual deal we could screw out of them was on the average side compared to the likes of Crabbies or Marathon Bet surely the massive boost we would get through shirt sales would compensate for that …. any strip with 7UP on the front would undoubtedly be our biggest selling strip ever, and by some distance I would be willing to bet …… you wouldn't even have to work hard on the design, just a bog standard Pat Stanton era top would do.

    Probably too late this time, but can the fans reps shed any light onto two simple questions: 1) Has the club ever made an approach to 7UP? ….. 2) If not why not? ... it seems like a no brainer to me for the reasons given above.

    Massive boost in shirt sales? How many do we typically sell now? And how many more do you expect we'd sell?

  18. #17
    Quote Originally Posted by Oscar T Grouch View Post
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    I just don't see the cringe here. What is cringey? Celebrating a famous victory over our city rivals?
    So if Hearts get a 5-1 sponsor we would be slagging them rotten.

  19. #18
    @hibs.net private member Hibbyradge's Avatar
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    Quote Originally Posted by SquashedFrogg View Post
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    Massive boost in shirt sales? How many do we typically sell now? And how many more do you expect we'd sell?
    Exactly.

    Shirt sales are nowhere near as lucrative as some fans think.

    Hibs will have been paid a sum of money by Macron for allowing them to use our brand name to sell their merchandise.

    Hibs receive that money regardless of whether Macron sell 100 shirts or 10000.

    Hibs will receive a small commission from each sale, probably about 10%, about £4.00 per adult top.

    Just think, Hibs would only have had to sell an extra 37500 shirts to pay the £150k that Wolves wanted for Leigh Griffiths. Petrie!
    Buy nothing online unless you check for free cashback here first. I've already earned £2,389.68!



  20. #19
    Coaching Staff lyonhibs's Avatar
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    No no no no no

  21. #20
    Coaching Staff NAE NOOKIE's Avatar
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    Quote Originally Posted by Renfrew_Hibby View Post
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    I'm going to get pelters here but... CRINGE
    FFS …. It would be a light hearted jibe at our rivals, I'm not suggesting we have Hearts are ***** on the strip.

    Quote Originally Posted by 04Sauzee View Post
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    Or it could look absolutely fantastic like this
    Looks brilliant

    Quote Originally Posted by Since452 View Post
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    To be honest Hibs beating Hearts 7-0 back in the early 70's doesn't really mean much to anyone born in the 80's onwards. Is 7UP still even on the go?
    Are you kidding

    Quote Originally Posted by Jack View Post
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    Cadbury Shweppes would like to see a return on their investment. Hibs knocking on their door and suggesting sponsorship would boost sales among the Hibs support probably wouldn't get past the first meeting when their money men point out they'd lose any sales to jambos.

    Any idea of how many 7up are sold in Edinburgh? How many Hibs supporters drink it to remind them of that day?

    I suspect not a lot.

    Is it even on sale at Easter Road or the Hibs Supporters Club?
    How many Hibbies A) Bet regularly ….. and B) bet with Marathon Bet …. I'll wager a lot more drink fizzy juice, and you could have it on the kids strip.

    Quote Originally Posted by SquashedFrogg View Post
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    Massive boost in shirt sales? How many do we typically sell now? And how many more do you expect we'd sell?
    1) nae idea …. 2) a lot more than we usually do.

  22. #21
    Testimonial Due SquashedFrogg's Avatar
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    Quote Originally Posted by NAE NOOKIE View Post
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    1) nae idea …. 2) a lot more than we usually do.
    I'd argue most people who buy tops already do.

  23. #22
    Coaching Staff NAE NOOKIE's Avatar
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    Quote Originally Posted by SquashedFrogg View Post
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    I'd argue most people who buy tops already do.
    Who knows mate. Of our lot I was the only one who bought this years top, which is unusual, and I'm the oldest. From my POV I would still argue that 7UP on the strip would increase sales. I get the pro and anti arguments vis a vis whether or not it would increase shirt sales significantly …. what I'm scratching my head over is the downright hostility some folk are showing to the idea.

    Over the last few decades amongst others we have been sponsored by a bottled gas company, a safety clothing company a lager company, an alcoholic ginger beer producer and a betting company … I never heard anybody say 'Calor, what a stupid idea, how many Hibbies use bottled gas?'

  24. #23
    Quote Originally Posted by NAE NOOKIE View Post
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    FFS …. It would be a light hearted jibe at our rivals, I'm not suggesting we have Hearts are ***** on the strip.



    Looks brilliant



    Are you kidding



    How many Hibbies A) Bet regularly ….. and B) bet with Marathon Bet …. I'll wager a lot more drink fizzy juice, and you could have it on the kids strip.



    1) nae idea …. 2) a lot more than we usually do.
    If i tried to wind a Hearts fan up about a result 50 years ago i'd get a sympathetic look more than anything

  25. #24
    Testimonial Due SquashedFrogg's Avatar
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    Quote Originally Posted by NAE NOOKIE View Post
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    Who knows mate. Of our lot I was the only one who bought this years top, which is unusual, and I'm the oldest. From my POV I would still argue that 7UP on the strip would increase sales. I get the pro and anti arguments vis a vis whether or not it would increase shirt sales significantly …. what I'm scratching my head over is the downright hostility some folk are showing to the idea.

    Over the last few decades amongst others we have been sponsored by a bottled gas company, a safety clothing company a lager company, an alcoholic ginger beer producer and a betting company … I never heard anybody say 'Calor, what a stupid idea, how many Hibbies use bottled gas?'
    The suggestion was that the club could accept less sponsorship money based on the idea that enough people would buy a top with a fizzy drinks company logo.

    I'm just not convinced that is very sensible that's all.

    Folk I know would either buy, or not buy a top regardless of the sponsor.

    Only my opinion of course, but I'm not convinced an ironic link with the number 7 would see a huge increase in sales.

  26. #25
    Quote Originally Posted by NAE NOOKIE View Post
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    FFS …. It would be a light hearted jibe at our rivals, I'm not suggesting we have Hearts are ***** on the strip.



    Looks brilliant



    Are you kidding



    How many Hibbies A) Bet regularly ….. and B) bet with Marathon Bet …. I'll wager a lot more drink fizzy juice, and you could have it on the kids strip.



    1) nae idea …. 2) a lot more than we usually do.


    Are we getting **** the Hearts as the sponsor on our top? Sign me up for 20

  27. #26
    Testimonial Due sadtom's Avatar
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    I remember thinking it would be a good move when my pal (sadly no longer with us) got the Fiorentina shirt in the early 90's.
    I know its not allowed on the strips but i've thought we should try to get a link with SOL lager (Sunshine On Leith).
    Maybe a stand sponsor...the SOL east stand...we'd know what it really meant. 😉
    Could possibly have a fancy gate at the entrance with Sunshine On Leith accross the top of it.
    Who would not want to be associated with that?!

  28. #27
    Coaching Staff Wilson's Avatar
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    Quote Originally Posted by underscore View Post
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    So if Hearts get a 5-1 sponsor we would be slagging them rotten.
    Yes we would. Many hearts fans don't seem to realise that 5-1 lost much of its relevance (not all but enough) when we actually won the cup. 5-1 was a double whammy BECAUSE of the fact we hadn't won it in so long. They hold on to the scoreline but the story for us in the Scottish cup has always been about the failure to win it - and that has passed.

    In the same way 0-7 is an iconic derby scoreline. A result recorded by a great hibs squad. At the same time as the decades pass there are less people on both sides that were at the game and 'feel' the impact of the result. Lets face it there are fans in their twenties and thirties on both sides that get the reference but that is it. How relevant is it to the young fans coming through - really?

    Anyway, there might be good reasons for trying to partner up with a sponsor but a cheap dig at our rivals might not be the most solid basis.

    Besides, I don't even like 7up.

  29. #28
    @hibs.net private member Scouse Hibee's Avatar
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    And I thought the Jambos who still harp on about 5-1 were bad!

  30. #29
    @hibs.net private member Jack's Avatar
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    Quote Originally Posted by Silent Boatman View Post
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    And I thought the Jambos who still harp on about 5-1 were bad!
    Talking about harps Guinness world be an ideal sponsor for the East Stand with blummin huge golden harps here there and everywhere!
    Space to let

  31. #30
    Solipsist Eyrie's Avatar
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    7-0 was an iconic result for us, which is why we all know what it refers to even although the game was over 46 years ago.

    Hearts fans will feel the same way about 5-1, which they'll be discussing in 2056 as they sit in the still to be completed Main Stand watching yet another failed attempt to get promotion from Scottish League One.
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