"Turns out
BDO.... put an advert in the altogether more respectable Financial Times last week sometime, and if you do that you get a free listing on BusinessesForSale.com, gratis, albeit not immediately it would seem. "There really is nothing sinister in it," sighed a spokesperson for BDO, who the Fiver sensed had quite a few better things to do with his time than talk through the small print of a free ad with a football email suffering from cognitive issues, but was very kind and patient nonetheless. "
We placed the FT ad to make sure everyone knows Hearts is for sale. It's just a marketing tool, to ensure anyone interested knows about it.""
From the
Guardian article... which says it IS genuine.