Can you afford £10 to help Neil Lennon get the players he needs to take Hibs forward

[Cheshire Hibby]

Just signed up for regular monthly contribution. I am already a member through previous single donation but email from HSL has prompted further contribution. GGTTH

[DaveF]

Hi apologies if I have missed it but I asked earlier on regarding the funds going towards the managers budget. Can you clarify even roughly how much of the funds go directly to transfer fees / player wages please. Say £100k was given in the last 12 months there must be some idea of how this has been deployed?

I am keen to sign up.

Will HSL know? They get the money and give it to Hibs in exchange for shares.

You seem to be asking too much of HSL here (IMHO) when the answers you seek are probably better obtained from within the club, no?

What's your real fear? That the money you donate is being claimed in petrol by Petrie\Farmer or something similar?

[Clarence]

Just cancelled my subscriptions to Which magazine and Experian and signed up for HSL instead. GGTTH.

[eastterrace]

Just signed up as well , Been meaning to do it for ages but just never got around to it.


Sent from my iPad using Tapatalk

[tamig]

Hi apologies if I have missed it but I asked earlier on regarding the funds going towards the managers budget. Can you clarify even roughly how much of the funds go directly to transfer fees / player wages please. Say £100k was given in the last 12 months there must be some idea of how this has been deployed?

I am keen to sign up.
HSL have confirmed the cash goes to the Football Department to fund Sporting Ambition. Now that could be interpreted in a number of ways but I’d imagine the bulk of it will contribute towards player contracts. As Dave asks above, do you fear some kind of misuse?

[A Hi-Bee]

Just signed up as well , Been meaning to do it for ages but just never got around to it.


Sent from my iPad using Tapatalk

To the last four (4) posters who have just signed up this really is fantastic, well done to all on .Net
We really can make a difference to the football aspirations of our great Hibernian.
More power to all the netters who have signed up since the thread first appeared on Wednesday last, I make it more than 25 could even be close to 30 have signed up from dot net, absolutly fantastic effort, lets help build the team that we all deserve.

The future can be green, it’s up to us.

[OfficialHSL]

Hi apologies if I have missed it but I asked earlier on regarding the funds going towards the managers budget. Can you clarify even roughly how much of the funds go directly to transfer fees / player wages please. Say £100k was given in the last 12 months there must be some idea of how this has been deployed?

I am keen to sign up.

York Hibees

We can't answer your question as we don't know. We have never asked for a detailed breakdown of how the Football Department spend our donations. Our guess is that most, if not all of our Members are happy to leave Leeann, George and Neil to make those decisions. From what we have seen on the park so far, they seem to be making good choices. As we have said on other threads, we collectively have an ownership stake in the Club, it is for the Club Executive to run the Club.


HSL

[Bob Box Fish]

No fear of misuse. I knew little of HSL before reading this thread and when I saw ‘ All cash raised goes straight to the manager’s fund to help get the players we need at Hibernian to take us onward to the next stage, it may even help to keep some of our favourite players at Easter Road a little bit longer’ I assumed that the fans were giving money directly to Lennons budget for transfer fees and wages.

I’m sure the money is used well by the club. But using that statement and not knowing how much is going to the actual player budget is a bit like going on dragons den asking the dragons for money for one thing then having a business plan for something completely different.


Maybe better just asking for contributions towards developing the football club as a whole?

Best of luck.

[tamig]

No fear of misuse. I knew little of HSL before reading this thread and when I saw ‘ All cash raised goes straight to the manager’s fund to help get the players we need at Hibernian to take us onward to the next stage, it may even help to keep some of our favourite players at Easter Road a little bit longer’ I assumed that the fans were giving money directly to Lennons budget for transfer fees and wages.

I’m sure the money is used well by the club. But using that statement and not knowing how much is going to the actual player budget is a bit like going on dragons den asking the dragons for money for one thing then having a business plan for something completely different.


Maybe better just asking for contributions towards developing the football club as a whole?

Best of luck.

So you’re out? If so, why are you not in? Just interested.

[Sir David Gray]

No fear of misuse. I knew little of HSL before reading this thread and when I saw ‘ All cash raised goes straight to the manager’s fund to help get the players we need at Hibernian to take us onward to the next stage, it may even help to keep some of our favourite players at Easter Road a little bit longer’ I assumed that the fans were giving money directly to Lennons budget for transfer fees and wages.

I’m sure the money is used well by the club. But using that statement and not knowing how much is going to the actual player budget is a bit like going on dragons den asking the dragons for money for one thing then having a business plan for something completely different.


Maybe better just asking for contributions towards developing the football club as a whole?

Best of luck.

That's actually a decent point to be honest.

I said a couple of days ago that I didn't feel anyone was being misled about how the funds are used and as far as the HSL website is concerned that much is true. However the title of this thread along with the opening post is really not well written at all as they certainly give the impression that all donations to HSL go straight to the manager's budget.

Like I've said before I think there's no issue with the funds being used in other areas of the football department but it should be totally transparent. I hadn't really paid much attention to the opening post until now. I now understand where people had got the idea from that all HSL funds went straight to Neil Lennon to buy new players.

[DaveF]

No fear of misuse. I knew little of HSL before reading this thread and when I saw ‘ All cash raised goes straight to the manager’s fund to help get the players we need at Hibernian to take us onward to the next stage, it may even help to keep some of our favourite players at Easter Road a little bit longer’ I assumed that the fans were giving money directly to Lennons budget for transfer fees and wages.

I’m sure the money is used well by the club. But using that statement and not knowing how much is going to the actual player budget is a bit like going on dragons den asking the dragons for money for one thing then having a business plan for something completely different.


Maybe better just asking for contributions towards developing the football club as a whole?

Best of luck.

To be honest, that just reads a big excuse for not joining when in fact you don't even need one as it's a free choice to contribute or not.

It goes to fund sporting ambition. You are in or you are not.

[OfficialHSL]

That's actually a decent point to be honest.

I said a couple of days ago that I didn't feel anyone was being misled about how the funds are used and as far as the HSL website is concerned that much is true. However the title of this thread along with the opening post is really not well written at all as they certainly give the impression that all donations to HSL go straight to the manager's budget.

Like I've said before I think there's no issue with the funds being used in other areas of the football department but it should be totally transparent. I hadn't really paid much attention to the opening post until now. I now understand where people had got the idea from that all HSL funds went straight to Neil Lennon to buy new players.

Sir David/York Hibees

We do of course respect your right not to contribute or join HSL, if that is the case.

We do however want to make sure that none of our potential donators are put off by any thought that our funds are not going to the correct place. All our funds do go to Neil Lennon to spend as he sees fit. We cannot imagine where else he would be spending the money other than on players. The Football Department budget is set by the Board based on best projections surrounding all of the Clubs normal sources of income. One would imagine that Leeann, George and Neil will decide how best to spend that. The vast majority will be spent on players wages etc. Perhaps some may be spent on a piece of equipment that is felt to be necessary. Our donations are discretionary as we volunteer to pay this. If you were in the Managers shoes and you are trying hard to improve the product on the park, where would you spend our money ?


HSL

[Sir David Gray]

Sir David/York Hibees

We do of course respect your right not to contribute or join HSL, if that is the case.

We do however want to make sure that none of our potential donators are put off by any thought that our funds are not going to the correct place. All our funds do go to Neil Lennon to spend as he sees fit. We cannot imagine where else he would be spending the money other than on players. The Football Department budget is set by the Board based on best projections surrounding all of the Clubs normal sources of income. One would imagine that Leeann, George and Neil will decide how best to spend that. The vast majority will be spent on players wages etc. Perhaps some may be spent on a piece of equipment that is felt to be necessary. Our donations are discretionary as we volunteer to pay this. If you were in the Managers shoes and you are trying hard to improve the product on the park, where would you spend our money ?


HSL

I should have made it clear that I do actually currently donate to HSL and I do not have any issue with the funds being used on other areas of the football department.

I just think it's important to keep these things transparent that's all.

[JimBHibees]

No fear of misuse. I knew little of HSL before reading this thread and when I saw ‘ All cash raised goes straight to the manager’s fund to help get the players we need at Hibernian to take us onward to the next stage, it may even help to keep some of our favourite players at Easter Road a little bit longer’ I assumed that the fans were giving money directly to Lennons budget for transfer fees and wages.

I’m sure the money is used well by the club. But using that statement and not knowing how much is going to the actual player budget is a bit like going on dragons den asking the dragons for money for one thing then having a business plan for something completely different.


Maybe better just asking for contributions towards developing the football club as a whole?

Best of luck.

What's not to understand money goes to help team. For it or not, make your mind up.

[OfficialHSL]

I should have made it clear that I do actually currently donate to HSL and I do not have any issue with the funds being used on other areas of the football department.

I just think it's important to keep these things transparent that's all.

We agree, and thank you for your support. We do hope you are not offended by our response. We should have added, for the benefit of others reading this thread, that the Fan Reps on the Board have gone on record often to confirm that all HSL donations are being used as promised by the Club.

We have now reached 76 new donators this weekend. Hopefully more by the morning.


HSL

[1van Sprou7e]

I should have made it clear that I do actually currently donate to HSL and I do not have any issue with the funds being used on other areas of the football department.

I just think it's important to keep these things transparent that's all.

I don't think the club should be expected to disclose exactly how money is being spent. It only disadvantages us when it comes to negotiations

[madhatter]

Still not sure why people are caught up with how and where the money is being spent. Hibs are a law-abiding company so you can find out should you wish to. Perhaps not to the level of HSL funds but it doesn't take much to acquire a rough estimate should you work through it. Although whether it was invested in cushions in the changing rooms and then other money was then invested in the sporting ambition, well...that's just a guessing game.

Also, a football club is not like other businesses (especially these days), we don't branch off into many subsidiaries, Walmart, Asda, George Clothing, Jet.com, Moosejaw and so on...

Hibs are a football club, full stop, we center around football. Extra money put into the club from HSL may be put towards covering an immediate cost that the club have. Now, that immediate cost is already likely to be a footballing ambition one as we've got a fairly decent infrastructure (although some maintenance is necessary). However, if Hibs need to spend £20,000 on fixing something at the training facility and that comes out of HSL money then I would imagine at a later date £20,000 or more would then be funneled into "sporting ambition", whether that be player wages or signing fees. Still not sure why maintaining the training facility isn't under the umbrella of "sporting ambition" anyway, we've already heard players say that a big reason they came here was the training centre.

I'm like most fans I sometimes think about Hibs and football like Football Manager and try to treat it as if I know what is going on or I would like to know so I can critique/gain some intricate understanding. HSL has been clear, donate if you want to and can afford to, Hibs and HSL have constantly said it will go towards the sporting ambition of the club, which is football. I'm really not sure why people (including myself) pay needless monthly fees for other stuff in their lives but then want to look for holes in charities and other donation schemes, this being a donation scheme to improve the standard of football at ER at a club we all love...

Just like charities, give if you can and want to. Don't necessarily expect to get a personalized answer about how your money is being spent. I may be wrong but I doubt Hibs are employing an accountant or admin merely for duties entailing HSL money, for one we don't raise enough to justify this (say we raise 30,000-40,000 a month but then employ someone on 20,000-40,000 a year to cover the administration of that...doesn't make great sense to me). I'd imagine it will go into a large sporting ambition "pot" that is ring-fenced for Lennon. Hibs may need to dip into this should something urgent need fixed/sorted but I'd imagine as it currently stands (and has been reported in the media) Lennon is getting a substantial budget, so the "pot" will be large for Hibs (HSL will be contributing to this).

I know nothing beyond what I type on here, I'm not affiliated with HSL or Hibs. One thing I will say is I trust those in charge of the day-to-day running of Hibs and this is the best time to band together, we are starting from a position of strength and trust. Again, as always, give what little you can, if you want to. Don't if you don't want to or can't.

[Sir David Gray]

I don't think the club should be expected to disclose exactly how money is being spent. It only disadvantages us when it comes to negotiations

I'm not saying the club has to disclose how they are spending the HSL money. I'm saying that HSL should be avoiding using any language which suggests that all funding goes to the manager to buy new players.

The answer to the opening question in the FAQ section of the HSL website is very clear in saying that all funding goes straight to the club and it's then up to them how they use it. That seems fair enough to me.

[Hibbyradge]

I'm not saying the club has to disclose how they are spending the HSL money. I'm saying that HSL should be avoiding using any language which suggests that all funding goes to the manager to buy new players.

The answer to the opening question in the FAQ section of the HSL website is very clear in saying that all funding goes straight to the club and it's then up to them how they use it. That seems fair enough to me.

I think it's fair enough to say the money goes to buy players/ improve the squad.

Every penny is used properly. Once our overheads etc are taken care of, the rest of the income is given to the manager so my £18.75 per month increases his budget one way or another.

[Hibs90]

I will be in later today. Now go buy Kamberi :timebomb:
:greengrin

[brog]

Just signed up for regular monthly contribution. I am already a member through previous single donation but email from HSL has prompted further contribution. GGTTH


I think it's fair enough to say the money goes to buy players/ improve the squad.

Every penny is used properly. Once our overheads etc are taken care of, the rest of the income is given to the manager so my £18.75 per month increases his budget one way or another.


Exactly right. As I posted before, even if the funds go to buy nets, posts, other essentials, that still leaves Hibs with additional money to buy players. It's a no brainer for me.

[Hibs90]

I will be in later today. Now go buy Kamberi :timebomb:
:greengrin

I am now in.

Kamberi announcement incoming... (maybe, hopefully)


:greengrin

[HH81]

Managed to increase my amount now 😁

[matty_f]

Exactly right. As I posted before, even if the funds go to buy nets, posts, other essentials, that still leaves Hibs with additional money to buy players. It's a no brainer for me.

I think there is a lot of ill feeling that STF takes a repayment from us, and the argument against HSL (that I've seen) is that HSL needs to raise c£44k each month before anything goes to the club (i.e. cover the cost of the loan repayments).

It's not a point of view I subscribe to, I think it's selective - why stop at the loan repayments? Why not include the utility bills, or tax, or anything else?

I get that as the owner of the club, STF could decide to forgoe the repayments, but if he's paid the money on the basis that some of it would be repaid, and repaid without interest, then that's what should happen IMHO.

So £44k (if that's the figure) has to be repaid with or without HSL. Without HSL that £44k hits the football budget, with HSL, the football budget remains intact.

The HSL money buys shares from the football club, not from STF.

All the money helps us get a better product on the pitch, and if enough people sign up then the difference we see is more pronounced.

[Northern Hibby]

Should be but its clearly not.

I'd assume that running cost have to come from somewhere, and that HSL funds are ring fenced purly for players.

Again I assume 🤔

[jacomo]

I think there is a lot of ill feeling that STF takes a repayment from us, and the argument against HSL (that I've seen) is that HSL needs to raise c£44k each month before anything goes to the club (i.e. cover the cost of the loan repayments).

It's not a point of view I subscribe to, I think it's selective - why stop at the loan repayments? Why not include the utility bills, or tax, or anything else?

I get that as the owner of the club, STF could decide to forgoe the repayments, but if he's paid the money on the basis that some of it would be repaid, and repaid without interest, then that's what should happen IMHO.

So £44k (if that's the figure) has to be repaid with or without HSL. Without HSL that £44k hits the football budget, with HSL, the football budget remains intact.

The HSL money buys shares from the football club, not from STF.

All the money helps us get a better product on the pitch, and if enough people sign up then the difference we see is more pronounced.


I’ve said many times that we will only be able to measure STF’s true contribution to Hibs once he sells up.

But those that allege he is in it for personal gain have no evidence to back up their claims. All the evidence suggests he has been a very good custodian of this club - albeit not a fanatical supporter willing to blow his fortune ‘chasing the dream’.

I’m sure there are sound reasons why he structured the loan repayments as he did. It doesn’t really matter - he could have written off the loans but valued Hibs higher for the share issue. We’d be in the same position.

[matty_f]

I’ve said many times that we will only be able to measure STF’s true contribution to Hibs once he sells up.

But those that allege he is in it for personal gain have no evidence to back up their claims. All the evidence suggests he has been a very good custodian of this club - albeit not a fanatical supporter willing to blow his fortune ‘chasing the dream’.

I’m sure there are sound reasons why he structured the loan repayments as he did. It doesn’t really matter - he could have written off the loans but valued Hibs higher for the share issue. We’d be in the same position.

The point I always come back to about STF taking money out the club that he's not entitled to (for want of a better word) is why would he?

You see people suggesting that he should forgoe his rosters because he doesn't need the money, and it's for that very reason that I am certain he's not shafting Hibs - he doesn't need to.

There are a ton of easier ways for STF to make money than trying to bleed it from Hibs. It makes no sense for him to dip the till at Easter Road.

[madhatter]

The point I always come back to about STF taking money out the club that he's not entitled to (for want of a better word) is why would he?

You see people suggesting that he should forgoe his rosters because he doesn't need the money, and it's for that very reason that I am certain he's not shafting Hibs - he doesn't need to.

There are a ton of easier ways for STF to make money than trying to bleed it from Hibs. It makes no sense for him to dip the till at Easter Road.

Some may even say that he is protecting Hibs reputation to an extent - we pay our debts. If he had cleared the debt then we wouldn't be able to point the finger at that other lot!

It can be argued that Hibs had a degree of that debt due to Petrie and Farmer's mismanagement but I guess it is even considering Hibs may not be around if it weren't for Farmer.

Don't see the merit in those that go with the Farmer stand point anyway, surely they would be the ones that would be pushing for more shares for HSL anyway? Or are they happy to wait to see who the next custodian is when Farmer leaves (in whatever way he does). We'll never reach majority shareholder level but HSL gives us a way of having a meaningful input into the direction the club takes (obviously through board representation via HSL).

Option for me is we get some degree of fan ownership to further the club while also protecting it from sinister custodians (past Farmer's days), or we just complain about Farmer and then, should a sinister custodian take over after Farmer, we just get a posse down to ER like this:

20881

[truehibernian]

Personally I think it's fantastic what HSL are doing and it's encouraging to see many on here embracing it and signing up.

I'd like to ask them what efforts have been made to make a short promotional film to really try and raise awareness. At the moment it seems very 'piecemeal' which can affect the overall (desired) impact.

We have many fans across the globe, some famous, some every day people, but all of us love our club. I was really really drawn to the 'Life With Hibs' films, especially Julie Roberts story about her father and her going to games. Humbling, emotive, compassionate and inspiring (that story). Really showed me what the club means to people and families - across all the generations.

Have HSL considered doing a series of films, or even a collage of filmed 'soundbites' from fans. You could have our celebrity fans doing a wee piece to camera, as well as the 'fan in the street' - I don't know, but a tagline something along the lines of 'this club has owned a part of me over my lifetime, now it's time I own a part of it'..........maybe a bit twee I know, but I really think people will buy into HSL if they see a visual explanation and not just a website. There are some incredibly creative Hibees out there that I am sure could come up with something, even convincing Irvine, Andy, Judy, et al to add a bit of glitz ?

Even having a running counter of contributors so we can see how well we are doing, rather than explaining post by post how many new members ? Would that be counter productive (pardon the pun :greengrin).

I think as well as the success of the football team, our marketing over the last 3 years has been tremendous and the envy of other clubs. I think HSL need to add some creativity to the campaign (personally).

But terrific effort all round and by everyone who pays monthly - lots of hard work, energy, and personal time goes into these initiatives - so credit to you :aok:

[madhatter]

Aberdeen must be taking a real hit with all the discounts AberDNA are giving: 15% ST discount, 20% RedTV discount, 15% Club Merchandise Discount and so on...I'm sure they have done the calculations on them but seems awfully stupid to ask people to donate monthly then throw discounts at them. From a football club point of view that could equate to £60 off your ST, £8 off a replica shirt, and so on, it could take 3 months of donations to recoup the discounts...bizarre. They even get a replica shirt for free and a "personalised" member card, so much outlay to get donations. That oil money in Aberdeen is obviously doing them wonders...

Much prefer HSL - give money above what you normally give (ST, HibsTV etc.) and it all goes to the sporting ambition of the club. If HSL could do monthly signed shirt/ball raffles for members that would be nice but never understood these discounts and whatnot - club leaks money to encourage you to donate...strange indeed.

[CropleyWasGod]

Aberdeen must be taking a real hit with all the discounts AberDNA are giving: 15% ST discount, 20% RedTV discount, 15% Club Merchandise Discount and so on...I'm sure they have done the calculations on them but seems awfully stupid to ask people to donate monthly then throw discounts at them. From a football club point of view that could equate to £60 off your ST, £8 off a replica shirt, and so on, it could take 3 months of donations to recoup the discounts...bizarre. They even get a replica shirt for free and a "personalised" member card, so much outlay to get donations. That oil money in Aberdeen is obviously doing them wonders...

Much prefer HSL - give money above what you normally give (ST, HibsTV etc.) and it all goes to the sporting ambition of the club. If HSL could do monthly signed shirt/ball raffles for members that would be nice but never understood these discounts and whatnot - club leaks money to encourage you to donate...strange indeed.Ours is also much better from a VAT point of view. For every £1 AFC raise, 16p goes to HMRC. For every £1 HSL raise, HMRC get nothing.

Sent from my SM-A520F using Tapatalk

[The_Horde]

Aberdeen must be taking a real hit with all the discounts AberDNA are giving: 15% ST discount, 20% RedTV discount, 15% Club Merchandise Discount and so on...I'm sure they have done the calculations on them but seems awfully stupid to ask people to donate monthly then throw discounts at them. From a football club point of view that could equate to £60 off your ST, £8 off a replica shirt, and so on, it could take 3 months of donations to recoup the discounts...bizarre. They even get a replica shirt for free and a "personalised" member card, so much outlay to get donations. That oil money in Aberdeen is obviously doing them wonders...

Much prefer HSL - give money above what you normally give (ST, HibsTV etc.) and it all goes to the sporting ambition of the club. If HSL could do monthly signed shirt/ball raffles for members that would be nice but never understood these discounts and whatnot - club leaks money to encourage you to donate...strange indeed.

True. Although if it's just to get folks in the door and then not on the table next season then they'll start to reap the rewards. Short term they're probably breaking even but long term they'll be much better off.

[madhatter]

True. Although if it's just to get folks in the door and then not on the table next season then they'll start to reap the rewards. Short term they're probably breaking even but long term they'll be much better off.

You cannot give people 15% off their ST then take that away next season even though they are still donating, people will stop their donations. I'd stop mine if something was put out as a "benefit" and then wasn't provided. Not out of a sense of I need the benefits but more out of a sense of being lied to. I think they will make money out of it long-term but these benefits cannot be rescinded without repercussions so they will be curtailing any headway they make either way be that removing benefits or leaving them.

[The_Horde]

You cannot give people 15% off their ST then take that away next season even though they are still donating, people will stop their donations. I'd stop mine if something was put out as a "benefit" and then wasn't provided. Not out of a sense of I need the benefits but more out of a sense of being lied to. I think they will make money out of it long-term but these benefits cannot be rescinded without repercussions so they will be curtailing any headway they make either way be that removing benefits or leaving them.

Not if you signed up knowing that was the case. Not saying that is the case, it might not be.

[madhatter]

Not if you signed up knowing that was the case. Not saying that is the case, it might not be.

I suppose but signing up for a monthly membership for "benefits" that you can take advantage of in one month...well, if you knew you could get a free shirt, a 15% discount on your ST and everything else but also knew the "benefits" ended there...why would you keep your membership going?

Their membership is not the same as HSL and our donations, they have a more sinister undertone, give to us for personal benefits rather than give to us so we can help the club for the collective fan community. It'll be interesting to see if people stay members of AberDNA once they have their free shirt and 15% discount...

I'm probably stupid but encouraging what are essentially donations via discounts is a bit wonky. You're potentially rewarding the wealthier fans with discounts while the less privileged still have to buy their ST and replica shirt at full price! Nice stuff!

[HappyHibby93]

Exactly right. As I posted before, even if the funds go to buy nets, posts, other essentials, that still leaves Hibs with additional money to buy players. It's a no brainer for me.

THIS

It's absolutely a no brainer and it's been touched on many times before that, Aberdeen and Hearts have fans contributing many thousands of pounds to try and take their club to a higher level. If we snooze we'll lose!..

We need to back NL to the hilt with this.

A no brainer indeed.
GGTTH

[hibbydad]

THIS

It's absolutely a no brainer and it's been touched on many times before that, Aberdeen and Hearts have fans contributing many thousands of pounds to try and take their club to a higher level. If we snooze we'll lose!..

We need to back NL to the hilt with this.

A no brainer indeed.
GGTTH
You are right Happy Hibby now is the time to get behind the club

[GreenT]

Personally I think it's fantastic what HSL are doing and it's encouraging to see many on here embracing it and signing up.

I'd like to ask them what efforts have been made to make a short promotional film to really try and raise awareness. At the moment it seems very 'piecemeal' which can affect the overall (desired) impact.

We have many fans across the globe, some famous, some every day people, but all of us love our club. I was really really drawn to the 'Life With Hibs' films, especially Julie Roberts story about her father and her going to games. Humbling, emotive, compassionate and inspiring (that story). Really showed me what the club means to people and families - across all the generations.

Have HSL considered doing a series of films, or even a collage of filmed 'soundbites' from fans. You could have our celebrity fans doing a wee piece to camera, as well as the 'fan in the street' - I don't know, but a tagline something along the lines of 'this club has owned a part of me over my lifetime, now it's time I own a part of it'..........maybe a bit twee I know, but I really think people will buy into HSL if they see a visual explanation and not just a website. There are some incredibly creative Hibees out there that I am sure could come up with something, even convincing Irvine, Andy, Judy, et al to add a bit of glitz ?

Even having a running counter of contributors so we can see how well we are doing, rather than explaining post by post how many new members ? Would that be counter productive (pardon the pun :greengrin).

I think as well as the success of the football team, our marketing over the last 3 years has been tremendous and the envy of other clubs. I think HSL need to add some creativity to the campaign (personally).

But terrific effort all round and by everyone who pays monthly - lots of hard work, energy, and personal time goes into these initiatives - so credit to you :aok:

So you want part of hard earned donations used on films instead of towards Lenny's player budget/towards fan ownership. If Hibs fans don't know about HSL thru this/official/social media sites they are not going to learn from films IMO

[A Hi-Bee]

I would hope that after the gains made by HSL with more people contributing over the course of a week, first with the thread here on dot Net followed by the Sky TV appearance, this does not grind to a halt.
I also think that it would be a good thing if HSL Official were to keep us updated of just how many have joined so that people can gauge momentum for themselves, even if targets have not been as hoped for. A running total would be very good I happen to think, why not show such figures?

The more money that arrives into our great team will eventually mean us bringing in more good players such as Big Flo, keeping the gorgie mob where they belong, and helping us compete on a level playing field with the sheep.

A big well done to all who have signed up through dot Net or through any other way.

GGTTH

:thumbsup: