Ticket prices vs Der Hun (Merged)

[Andy74]

Christ, do I have to?

I was at St James Park in 1992 at an FAC3R that had previously been abandoned and the replayed tie was half price to get in. The gate doubled from the first game and I am saying that of the number of people within the crowd that night who were first time visitors to SJP, it would be highly unlikely that none would have returned.

Hence reduced price not only = bigger gate, but an opp. to bring new faces in that are attracted by, if you like, an 'introductory offer'.

Got it? :cool2:

Jeezo. some might have been back but not enough to cover the shortfall of even a one time offer.

lower prices can, on occassion, increase crowds for that match. It's entirely unproven that it has any long term effect and it is entirely proven that it brings you in a lot less income.

[Iggy Pope]

Christ, do I have to?

I was at St James Park in 1992 at an FAC3R that had previously been abandoned and the replayed tie was half price to get in. The gate doubled from the first game and I am saying that of the number of people within the crowd that night who were first time visitors to SJP, it would be highly unlikely that none would have returned.

Hence reduced price not only = bigger gate, but an opp. to bring new faces in that are attracted by, if you like, an 'introductory offer'.

Got it? :cool2:


Oh dearie me. I misled you into thinking I really cared what happened at "SJP" all those years ago.

I was having a bubble.

In the words of Blackpool Hibby......Wooooosh!

(Weeclue - Sex In The City)

Got it?
:cool2:

[magpie1892]

Oh dearie me. I misled you into thinking I really cared what happened at "SJP" all those years ago.

I was having a bubble.

In the words of Blackpool Hibby......Wooooosh!

(Weeclue - Sex In The City)

Got it?
:cool2:


Ah. Very good.

[magpie1892]

Jeezo. some might have been back but not enough to cover the shortfall of even a one time offer.

lower prices can, on occassion, increase crowds for that match. It's entirely unproven that it has any long term effect and it is entirely proven that it brings you in a lot less income.

In this case, the initial game had reached half time and so no refund for the abandonment. Meant that the replayed tie was double the gate at half the money - same amount twice for the one tie. So I think that would have covered the shortfall. Even if not, twice the gate at half the money isn't going to cause a gate shortfall, blah, blah ****ing blah it's the same blah blah blah ****ing blah amount of money FFS.

Second par: 'it is entirely proven that it brings you in a lot less income'. Is it f*** proven. blah blah blah.

Stop the bus FFS. I've had more than enough.

[down-the-slope]

Ah, OK.

So no action needed on walk-ups, even if that might be the first step to a season ticket? (as is almost invariably the case - how many people bought a season ticket prior to their first game at ER?)

I agree that decent work is being done with STs. But the whole thing is overpriced. If other countries of comparable GDP/capita can provide a superior product for less money on a similar or smaller TV revenue, then why not the SPL/Hibs? Belgium has NL and German leagues on the doorstep, so the 'England' excuse doesn't hold water. I think it's a case of this is what we're expected to pay and enough people do. Doesn't make it right and it is affecting attendances across the SPL.

:confused: I already suggested vouchers for ST holders to buy discounted tickets to introduce new future fans to the club

[ekhibee]

http://money.uk.msn.com/football-finance/articles.aspx?cp-documentid=154368814

[Hibby Bairn]

http://money.uk.msn.com/football-finance/articles.aspx?cp-documentid=154368814

:bye: Look forward to my £16 ticket for Tynecastle and just £15 to get into Killie.

[Stevie Reid]

In 2002 I actually worked (in what turned out to be a very short lived role) for a company that was employed by Hibs to phone up lapsed ST holders and find out why they weren't coming any more, and what it would take to get them back - ultimately we were to offer these lapsed Hibbies incentivised tickets to try and encourage them back.

It was a very interesting exercise, with most Hibbies stating that them no longer going was down to the lack of competition due to the OF dominance, and that they wouldn't go back until they were out of the league - hardly anyone mentioned prices being a factor. Most interesting was when we occasionally got someone who was a current ST holder by mistake, or someone who still went regularly but didn't buy an ST - more often than not they were outraged to find out that supporters who no longer went were being offered discounted prices, whilst they had paid full whack for their ST up front, or were paying full price at the gate.

The project ultimately failed because the man who had set it up (a very succesful salesman previously) believed that there was money to made in empty seats at football stadia, and he was very, very wrong. But Hibs had got on board with him in an attempt to gather opinion and increase attendances, trying to make a difference. Within a matter of months the Stand Up and Be Counted campaign was started to keep as at ER, based on the club listening and responding to the supporters needs.

In the 7 years since SUABC, we have erradicated the vast majority of our debt, built a training academy, and completed the stadium. Now the last piece of the stadium jigsaw is in place, a greater percentage of any transfer fees in will be spent on improving the team on the park, which will hopefully in turn produce better results and better crowds, maybe build up to putting in more of a challenge to the OF. But these things take time - the progress we've already made in a relatively short period of time is unbelievable. To imply the board are somehow being negligent in their planning for the future of the club is, quite simply, wrong.

STF stated at the Fans' Forums back in 2003 that the most important thing was to make sure that Hibs are around for another 100 years and beyond, and they have taken the most important steps to do that. There's not a doubt in my mind that the board will have looked at varying pricing structures over the years, and decided they are what they are with all factors taken into consideration. We have a solid core home support of around 11,000 - the rest will come along when we're on a good run, and disappear again when we're struggling. That core of 11,000 will increase significantly if/when we consistently finish 3rd in the league and win/regularly challenge for cups - and the board are doing all the right things for this to happen.

I truly believe that taking a couple of quid off the entry prices will not bring more people in regularly. When in recent seasons I haven't had my ST, on rare occasions when I've decided that I couldn't afford to go, £2 wouldn't have made a blind bit of difference to my decision. If you drop prices and see no significant upturn then you are on a hiding to nothing by increasing them again, and your revenue has gone down significantly. Just my personal view on this.

Forgive me magpie 1982, I appreciate that you have since decided that this debate is better put to bed - I just find it interesting that you didn't make any comment pertaining to my experience in dealing with lapsed supporters, given how thoroughly and doggedly you argued your supposition.

[Gatecrasher]

wow 9 pages :greengrin

in an ideal world we would all like the prices for SPL football to drop without it affecting the standard (as low as it may be just now).

i would pay more to enter ER than i would an away ground for example i would pay £27 to see the game at ER next sunday however i wouldnt even consider going to ibrox with the same price :agree:

Scottish football has got to watch itself though, it may be pricing its self out the small market it has, it has got better for families but for the guy or gal over 16 full time worker it gets worse most years.

IMO 1 of 2 things have to happen

1. Scottish football continues with high prices for a pish league and eventually drives the punters away who will spend their cash on a sky subscription.

2. The clubs agree on a more affordable pricing structure and deals to entice more fans to the games - more fans = more merchandise = more money

Im about at my limit in terms of affordability (sp?) with PATG prices any higher i wouldnt even bother, infact for someone who used to attend most away games is now down to 4 or 5 a season.

ST prices are more affordable for me as i save up over the season but even i sometimes look at the price and think if its worth it.

[magpie1892]

Forgive me magpie 1982, I appreciate that you have since decided that this debate is better put to bed - I just find it interesting that you didn't make any comment pertaining to my experience in dealing with lapsed supporters, given how thoroughly and doggedly you argued your supposition.

Because I didn't even see that post... Where was it hiding? No-one else seems to have picked it up either.

So that was the reason I didn't comment. Not interesting at all unfortunately, sorry.

[Stevie Reid]

Because I didn't even see that post... Where was it hiding? No-one else seems to have picked it up either.

So that was the reason I didn't comment. Not interesting at all unfortunately, sorry.

Ha, fair enough.

So no comments to be made on it then? I'm not saying it's definitive by any stretch of the imagination, but the main reason for many not going was the lack of a competitive league rather than the cost of going. Thereby if we can produce a more competitive team, as we are hopefully building towards at the moment, more people will come.

[magpie1892]

Forgive me magpie 1982, I appreciate that you have since decided that this debate is better put to bed - I just find it interesting that you didn't make any comment pertaining to my experience in dealing with lapsed supporters, given how thoroughly and doggedly you argued your supposition.


Found it. Didn't see it, sorry. Was in middle of several skirmishes at once.

[Stevie Reid]

Found it. Didn't see it, sorry. Was in middle of several skirmishes at once.

No worries, I can quite easily see how it happened. I don't agree with much of what you've said, but you certainly have an admirable determination to develop your arguments.

[down-the-slope]

No worries, I can quite easily see how it happened. I don't agree with much of what you've said, but you certainly have an admirable determination to develop your arguments.

Too much time on his hands...needs to get a proper chuffing job :wink:

wining - and particularly against good competition - fills stadia...remember less than 15,000 at parkhead in the day the new firm dominated.

Look at the crowds lower down EPL...Wigan much cheaper than any in EPL and most in SPL....struggle to gt people along...Bolton...losing fans by the season..those at the top 6/8...packing them in.

If the OF were punted competition and crowds would improve

[Stevie Reid]

Too much time on his hands...needs to get a proper chuffing job :wink:

wining - and particularly against good competition - fills stadia...remember less than 15,000 at parkhead in the day the new firm dominated.

Look at the crowds lower down EPL...Wigan much cheaper than any in EPL and most in SPL....struggle to gt people along...Bolton...losing fans by the season..those at the top 6/8...packing them in.

If the OF were punted competition and crowds would improve

Yourself and Marinello have my vote on this, DTS - but it's been an interesting read much of the time.

[magpie1892]

No worries, I can quite easily see how it happened. I don't agree with much of what you've said, but you certainly have an admirable determination to develop your arguments.

Why thank you (!)

There's not been a great deal of consensus in this thread, the lines are still well defined. I think I have let my overall dissatisfaction with Scottish football in general focus perhaps too much on Hibs.

But I stand by my main argument. Prices are going to have to come down if crowds are not to continue to diminish. And I honestly believe that they will come down, or at least stop increasing at a rate massively higher than inflation.

Keep an eye on the huns' attendances this season if Celtic achieve and maintain a healthy lead in the SPL, and vice versa.

[magpie1892]

Too much time on his hands...needs to get a proper chuffing job :wink:

wining - and particularly against good competition - fills stadia...remember less than 15,000 at parkhead in the day the new firm dominated.

Look at the crowds lower down EPL...Wigan much cheaper than any in EPL and most in SPL....struggle to gt people along...Bolton...losing fans by the season..those at the top 6/8...packing them in.

If the OF were punted competition and crowds would improve

Nowt wrong with my job. At least I cite my sources unlike many in my profession!

The OF are going nowhere. Whether that is god or bad is an argument for another time.

[magpie1892]

Yourself and Marinello have my vote on this, DTS - but it's been an interesting read much of the time.

The adjective I would use to describe my own participation in this thread is 'exhausting'. Football supporters run religious fundamentalists very close for the title of most intransigent.

[down-the-slope]

Nowt wrong with my job. At least I cite my sources unlike many in my profession!

The OF are going nowhere. Whether that is god or bad is an argument for another time.

:greengrin - easy never said you were bad at it

Its a shame Gers will get all The Scottish CL pot...and Celtic got McGready cash..was hoping one of them would crash financially. As they need each others bile to live on

I agree with your previous suggestion of falling crowds if either of OF get well ahead (would like to know their ST figures)

[marinello59]

magpie1892;2543690]The adjective I would use to describe my own participation in this thread is 'exhausting'.Football supporters run religious fundamentalists very close for the title of most intransigent

:tee hee: It would be a real struggle to argue otherwise. (That's not an invitation to start another nine pager by the way.:greengrin)

[magpie1892]

:greengrin - easy never said you were bad at it

Its a shame Gers will get all The Scottish CL pot...and Celtic got McGready cash..was hoping one of them would crash financially. As they need each others bile to live on

I agree with your previous suggestion of falling crowds if either of OF get well ahead (would like to know their ST figures)

Was only playing. Am used to the abuse even though football reporting is now about 5% of what I do, compared to 100% a decade ago..!

It's too much to hope for for the hun to go bust, though by God they deserve it. Celtic don't have pots of money but they have big backing.

[down-the-slope]

The adjective I would use to describe my own participation in this thread is 'exhausting'. Football supporters run religious fundamentalists very close for the title of most intransigent.

As long as you are including yourself in that then :agree:

:wink:

[Keith_M]

It's a shame this thread has gotten so far off track as, although interesting to discuss the general pricing structure, I think what's important here is being charged extra for a game that's been moved to a more inconvenient time and day (for many), been put live on TV and yet Hibs have decided to increase, not decrease the price.

It's amazing that when the disincentive has been created already by moving it for TV that the club have decided to add yet another disincentive to attend.

Won't it be wonderful having the first game in front of the new East Stand shown live to the world with only around 14,000 people in attendance. :bitchy:

[magpie1892]

As long as you are including yourself in that then :agree:

:wink:

Of course. Like I say, I don't pay to get in other than at SJP which is pro-rata only a few more quid than Hibs. That's a nonsense even if you concede that NUFC will probably be lower-mid table. For not much more money than Hearts/Hibs/hun/declans, SJP will see superstars from some of the biggest clubs in world football.

You lot get Kenny Deuchar and chums.

[Steve-O]

It's a shame this thread has gotten so far off track as, although interesting to discuss the general pricing structure, I think what's important here is being charged extra for a game that's been moved to a more inconvenient time and day (for many), been put live on TV and yet Hibs have decided to increase, not decrease the price.

It's amazing that when the disincentive has been created already by moving it for TV that the club have decided to add yet another disincentive to attend.

Won't it be wonderful having the first game in front of the new East Stand shown live to the world with only around 14,000 people in attendance. :bitchy:

What's even more amazing and interesting is that some people think this situation is fine and the price is fair because 'people will pay it anyway'...

I'm fairly sure if they did a one time offer (to herald the opening of the new stand) and sold tickets for, say, 15-20 quid, that they could've just about sold out the game.

And before anyone starts, I don't even care if that meant less money...having a full new stand would be better than the half empty one that will be seen next week...

[Newhaven]

What's even more amazing and interesting is that some people think this situation is fine and the price is fair because 'people will pay it anyway'...

I'm fairly sure if they did a one time offer (to herald the opening of the new stand) and sold tickets for, say, 15-20 quid, that they could've just about sold out the game.

And before anyone starts, I don't even care if that meant less money...having a full new stand would be better than the half empty one that will be seen next week...

:agree:

We were talking about this last week. Why not for a one time only offer (and yes for Rangers fans too) make tickets £13.50 for the game? (were 135 years old - see what I did there :greengrin)

It would have needed forward planning by all involved but to see a half empty east next week is just criminal. Yes I understand we would have lost a shed load of money BUT for once it would be good for the club just to put money aside and for all hibs fans to enjoy the new stadium.

Whilst I agree the board is doing a fantastic job they squeeze every penny out of the fans. We were even still selling CIS cup t-shirts for £2 in 2009 :bitchy:

[Brizo]

:agree:

We were talking about this last week. Why not for a one time only offer (and yes for Rangers fans too) make tickets £13.50 for the game? (were 135 years old - see what I did there :greengrin)
It would have needed forward planning by all involved but to see a half empty east next week is just criminal. Yes I understand we would have lost a shed load of money BUT for once it would be good for the club just to put money aside and for all hibs fans to enjoy the new stadium.

Whilst I agree the board is doing a fantastic job they squeeze every penny out of the fans. We were even still selling CIS cup t-shirts for £2 in 2009 :bitchy:

Only change I would make to your idea would be to charge the Rangers fans £16.90 :wink:

[Lucius Apuleius]

Of course. Like I say, I don't pay to get in other than at SJP which is pro-rata only a few more quid than Hibs. That's a nonsense even if you concede that NUFC will probably be lower-mid table. For not much more money than Hearts/Hibs/hun/declans, SJP will see superstars from some of the biggest clubs in world football.

You lot get Kenny Deuchar and chums.

Nothing wrong with the Doc. Good Denny man.:greengrin


It's a shame this thread has gotten so far off track as, although interesting to discuss the general pricing structure, I think what's important here is being charged extra for a game that's been moved to a more inconvenient time and day (for many), been put live on TV and yet Hibs have decided to increase, not decrease the price.




Have they Keekaboo? I seem to recall paying the same price last year for Cat A games.:confused:

[Antifa Hibs]

Nothing wrong with the Doc. Good Denny man.:greengrin



Have they Keekaboo? I seem to recall paying the same price last year for Cat A games.:confused:

Think he's talking about increase in price compared to Cat B games.

A cat B game is £22 for a Saturday 3pm kick-off. Cat A games get increased in price to £27 inconvenient kick off times.

I mind a guy in the pub last season after a match saying 'Hibs aren't building this for us' meaning Hibs aren't building it for Hibs in mind, but building it because they have to and for Scotland matches, semi finals etc. I thought bollocks, but he seems to have a point because if Hibs were building it with the intention of filling it with Hibbys, they wouldn't be slapping prices up across the board and still charging this ridiculous amount to get in.

[magpie1892]

Think he's talking about increase in price compared to Cat B games.

A cat B game is £22 for a Saturday 3pm kick-off. Cat A games get increased in price to £27 inconvenient kick off times.

I mind a guy in the pub last season after a match saying 'Hibs aren't building this for us' meaning Hibs aren't building it for Hibs in mind, but building it because they have to and for Scotland matches, semi finals etc. I thought bollocks, but he seems to have a point because if Hibs were building it with the intention of filling it with Hibbys, they wouldn't be slapping prices up across the board and still charging this ridiculous amount to get in.

That's an interesting point. Might explain why the current pricing structure means the club don't seem particularly fussed to fill the ground - certainly in terms of the price for the repellents a week Sun.

[down-the-slope]

What's even more amazing and interesting is that some people think this situation is fine and the price is fair because 'people will pay it anyway'...

I'm fairly sure if they did a one time offer (to herald the opening of the new stand) and sold tickets for, say, 15-20 quid, that they could've just about sold out the game.

And before anyone starts, I don't even care if that meant less money...having a full new stand would be better than the half empty one that will be seen next week...

Well thats not my view - even although I have taken different stance to some. I am just a realist that income needs to generally match expenditure.
We either need to cut expenditure (I am all for any for of wage cap etc) even if that meant a transition to younger / cheaper players (by the way - season before last I couldn't bear watching Mixu's version of football and so watched the U19's instead at no cost - it was a brilliant season and I saw some fantastic football which i enjoyed very much)Or we need to sell to balance the books OR we need to get more cash through the turnstyles...or a combination of all

Notice there has been little comment on Wigan being way cheaper but still no increase in bums on seats.

While all for one off Gestures (which lest those moaning forget we did against Maribor - and also before its said again result in first leg blah blah...these prices were offered BEFORE first leg was ebven played) its not proven anywhere to work longer term

[magpie1892]

its not proven anywhere to work longer term

The thread is about the price of tickets for the hun. They should be cheaper seems to be the complaint.

I agree that prices need to come down but there's nothing long term about reducing prices for games here and there, esp. when opening a new stand, on a Sunday, at an odd hour, with live transmission.

Wigan as an example is a bit like Motherwell, only worse.


No 'legacy' support
10 miles to the Manchester clubs
15 miles to the Liverpool clubs
8 miles to Bolton, 15 to Blackburn
and... It's Rugby League territory

[magpie1892]

While all for one off Gestures (which lest those moaning forget we did against Maribor - and also before its said again result in first leg blah blah...these prices were offered BEFORE first leg was ebven played) its not proven anywhere to work longer term

So the tickets were GBP15 before the first leg. That's entirely irrelevant unless of course it was necessary to buy your ticket for the home leg before the away leg was played..?

If Maribor isn't a case in point for a stab at dynamic pricing then I don't know what is.

[marinello59]

So the tickets were GBP15 before the first leg. That's entirely irrelevant unless of course it was necessary to buy your ticket for the home leg before the away leg was played..?

If Maribor isn't a case in point for a stab at dynamic pricing then I don't know what is.

The Maribor game was a £5 for Season ticket holders. How much lower do you think they could have gone?

[magpie1892]

The Maribor game was a £5 for Season ticket holders. How much lower do you think they could have gone?

No lower at all.

Relevance to the walk up price is..?

[marinello59]

No lower at all.

Relevance to the walk up price is..?

Erm.....nothing except a significant number of fans could get an extremely cheap ticket if purchased in advance. Kids buying a ticket also received a five pound voucher to be used against the purchase of the new top.
It's relevance to the attendance was?

[magpie1892]

Erm.....nothing except a significant number of fans could get an extremely cheap ticket if purchased in advance. Kids buying a ticket also received a five pound voucher to be used against the purchase of the new top.
It's relevance to the attendance was?

Yes, if they bought a season ticket. That's not what this thread is about (in the main).

[JohnScott]

Well thats not my view - even although I have taken different stance to some. I am just a realist that income needs to generally match expenditure.
We either need to cut expenditure (I am all for any for of wage cap etc) even if that meant a transition to younger / cheaper players (by the way - season before last I couldn't bear watching Mixu's version of football and so watched the U19's instead at no cost - it was a brilliant season and I saw some fantastic football which i enjoyed very much)Or we need to sell to balance the books OR we need to get more cash through the turnstyles...or a combination of all

Notice there has been little comment on Wigan being way cheaper but still no increase in bums on seats.


Sorry, but how can we take your points on expenditure seriously when you openly admit turning your back on the first team and watching the under19's "at no cost"?

No argument nor debate needed in my very humble opinion. Normal gate for Huns 16000. 4k seats to fill. You do not charge £27/£29.00. This one game, perhaps as a novelty will be near full. I'd be surprised if it isn't. But if we continue charging like this for cat A matches we will never fill the ground. Football as a business is so out of touch it'll be dead before they get a grip. It used to be the working mans game but charging 5 times the minimum wage has put paid to that. Think about it, a days wage for many, just to watch ordinary players boot a ball about. It's bloody madness.

[down-the-slope]

Sorry, but how can we take your points on expenditure seriously when you openly admit turning your back on the first team and watching the under19's "at no cost"?

No argument nor debate needed in my very humble opinion. Normal gate for Huns 16000. 4k seats to fill. You do not charge £27/£29.00. This one game, perhaps as a novelty will be near full. I'd be surprised if it isn't. But if we continue charging like this for cat A matches we will never fill the ground. Football as a business is so out of touch it'll be dead before they get a grip. It used to be the working mans game but charging 5 times the minimum wage has put paid to that. Think about it, a days wage for many, just to watch ordinary players boot a ball about. It's bloody madness.

Your point is :rolleyes:

[Steve-O]

I'd rather we got away from the Cat A and Cat B system as well, it's basically openly admitting that they are ripping people off because they know more people will turn up, in the away end at least.

Would be better if every game was just 23 or 24 quid than the current system.

[down-the-slope]

I'd rather we got away from the Cat A and Cat B system as well, it's basically openly admitting that they are ripping people off because they know more people will turn up, in the away end at least.

Would be better if every game was just 23 or 24 quid than the current system.

Supply / Demand Kelloggs / Tesco own brand Hearts / Hamilton

[Antifa Hibs]

Supply / Demand Kelloggs / Tesco own brand Hearts / Hamilton

So you agree with Hertz and their 33 quid tickets a few seasons back? Rangers and Celtic are justified to charge us £27 and £29? Tickets for our next final should be £50 - hey ho its just supply and demand...

[biffo1875]

I'd rather we got away from the Cat A and Cat B system as well, it's basically openly admitting that they are ripping people off because they know more people will turn up, in the away end at least.

Would be better if every game was just 23 or 24 quid than the current system.

totally agree 100%:greengrin

[down-the-slope]

So you agree with Hertz and their 33 quid tickets a few seasons back? Rangers and Celtic are justified to charge us £27 and £29? Tickets for our next final should be £50 - hey ho its just supply and demand...

Never said I agree with actual prices..what I was saying is that different 'products' have different supply / demands and therefore attract different prices - so its unsurprising that football is no different

[Steve-O]

Never said I agree with actual prices..what I was saying is that different 'products' have different supply / demands and therefore attract different prices - so its unsurprising that football is no different

Yes but when we are not actually selling out these games, is the demand enough to justify that price? Clearly it's not...the supply IS meeting the demand, so Hibs put the prices up instead of down? Doesn't make sense.

[down-the-slope]

Yes but when we are not actually selling out these games, is the demand enough to justify that price? Clearly it's not...the supply IS meeting the demand, so Hibs put the prices up instead of down? Doesn't make sense.

But they have not put them up..same as last season :confused:

[givescotlandfreedom]

How much are Cat B tickets this year? I can't find it on the site

[MJN1875]

Why are we the 2nd highest priced team to buy tickets for in the SPL? I mean do we want to sell out or not?!

I bought a ticket for Rangers next week and due to booking on the phone and getting it sent out this came to £30! I wouldnt have a problem paying £30 for Celtic, Rangers & Hearts if the rest of the games were say, £15 an adult and £5 for under 16s or something. Surely we would sell out more often especially with this new stand. I really hope its not going to be half full all the time. Especially next week though, being the opening of the stand youd have thought they might have even discounted that game.

What does everyone think of this?

£15 an adult & £5 an under 16 (Inc cup games before quarters)

Hearts, Rangers & Celtic £30 Adults £20 under 16s (Including any European games)

Im telling you, we would sell out most weeks with that.

Cup games £

[jgl07]

Why are we the 2nd highest priced team to buy tickets for in the SPL? I mean do we want to sell out or not?!

I bought a ticket for Rangers next week and due to booking on the phone and getting it sent out this came to £30! I wouldnt have a problem paying £30 for Celtic, Rangers & Hearts if the rest of the games were say, £15 an adult and £5 for under 16s or something. Surely we would sell out more often especially with this new stand. I really hope its not going to be half full all the time. Especially next week though, being the opening of the stand youd have thought they might have even discounted that game.

What does everyone think of this?

£15 an adult & £5 an under 16 (Inc cup games before quarters)

Hearts, Rangers & Celtic £30 Adults £20 under 16s (Including any European games)

Im telling you, we would sell out most weeks with that.

Cup games £
Not a chance of selling out.

The difference in attendance would be marginal and the club would be well down on revenue.

[down-the-slope]

:slipper::slipper:

This could turn into another 10 pager :greengrin

http://www.hibs.net/showthread.php?189666-Ticket-prices-vs-Der-Hun

[MJN1875]

Not a chance of selling out.

The difference in attendance would be marginal and the club would be well down on revenue.


Do you not think if say, you could go to watch us v St Mirren on a cold midweek winter night not on tv, that if instead of £20 odds it was £15 you wouldnt get plenty more at the games? They could at least try for 6 months as a good will gesture to the fans and if it didnt work then nobody can have a go at the prices again. I mean we are supposed to be 3rd biggest in the league, if thats true then I dont see why we wouldnt get higher attendances. I mean I wouldnt actually expext to sell out in a midweek game against St Mirren but that could be the difference between having 10000 or having maybe 16 or 17000.

[Twa Cairpets]

Why are we the 2nd highest priced team to buy tickets for in the SPL? I mean do we want to sell out or not?!

I bought a ticket for Rangers next week and due to booking on the phone and getting it sent out this came to £30! I wouldnt have a problem paying £30 for Celtic, Rangers & Hearts if the rest of the games were say, £15 an adult and £5 for under 16s or something. Surely we would sell out more often especially with this new stand. I really hope its not going to be half full all the time. Especially next week though, being the opening of the stand youd have thought they might have even discounted that game.

What does everyone think of this?

£15 an adult & £5 an under 16 (Inc cup games before quarters)

Hearts, Rangers & Celtic £30 Adults £20 under 16s (Including any European games)

Im telling you, we would sell out most weeks with that.

Cup games £

Attendance at football games has historically been price inelastic. Reducing prices has never been a long term means of increasing attendances. Motherwell tried it a few years back, and it made no difference whatsoever. I seem to recall also that Killie tried it and then scrapped it because their income was dramatically reduced.

If you have currently have a 10,000 average attendance, a decrease in £5 per game for twenty games per season equals a reduction of income to the club of £1million. A marginal reduction (a pint and a half per fan per game) has a disproportionatly large impact on the clubs finances. Doesnt add up to me.

(Cant find a link anywhere, so I cant produce any evidence, but I recall somewhere reading that reducing prices actually can have a negative effect on attendance. It was something to do with the perception of value of money - there is a greater commitment when more money was spent to actually go. If you've a season ticket, for example, you'll be less willing to miss agame youv'e paid £25 for than if it was effectively losing a tenner if you decide not to go. I wasnt entirely convinved by that argument, but could see where they were coming from. If anyone can find a link it would be interesting)

[MJN1875]

Attendance at football games has historically been price inelastic. Reducing prices has never been a long term means of increasing attendances. Motherwell tried it a few years back, and it made no difference whatsoever. I seem to recall also that Killie tried it and then scrapped it because their income was dramatically reduced.

If you have currently have a 10,000 average attendance, a decrease in £5 per game for twenty games per season equals a reduction of income to the club of £1million. A marginal reduction (a pint and a half per fan per game) has a disproportionatly large impact on the clubs finances. Doesnt add up to me.

(Cant find a link anywhere, so I cant produce any evidence, but I recall somewhere reading that reducing prices actually can have a negative effect on attendance. It was something to do with the perception of value of money - there is a greater commitment when more money was spent to actually go. If you've a season ticket, for example, you'll be less willing to miss agame youv'e paid £25 for than if it was effectively losing a tenner if you decide not to go. I wasnt entirely convinved by that argument, but could see where they were coming from. If anyone can find a link it would be interesting)


But Killie is a terrible example and Motherwell are a much smaller team than us. I get your point, but as I said before, they could have put the prices down for the Rangers game to make sure it was a sell out and could have tried what I said till Christmas and if it didnt work just go back to what it was.

Heres one then, why not keep prices the same, then in the big games put the prices down to £20 an adult and £10 under 16s?

[Twa Cairpets]

But Killie is a terrible example and Motherwell are a much smaller team than us. I get your point, but as I said before, they could have put the prices down for the Rangers game to make sure it was a sell out and could have tried what I said till Christmas and if it didnt work just go back to what it was.

Heres one then, why not keep prices the same, then in the big games put the prices down to £20 an adult and £10 under 16s?

Might be wrong, but I think you have to charge away fans the same as home fans, so with the OF you are guaranteed 3-4000 fans (or whatever the South holds) coughing full whack. I would grudge reducing anything for them.

As for your experiment, I think in practice for Hibs (or any other club) to judge over half a season would be very hard, as other factors would have a bigger bearing on attendance. Success on the pitch, style of football beng played have a much bigger impact on peoples motivation to get off their backside to get to a game than the price being a fiver less. There might be an argument for less attractive games to have, say free entry or kids for a pound with a full paying adult into the South stand, but how do you balance that to the money already spent by the parents of kid season ticket holders?

On the last idea, reducing the prices by a fiver for the big games I just dont believe will be the deciding factor in anyones decision about whether or not they'll go. If for no other reason than these are the games where people tend to go for a bevvy before and after, and grumping about ticket prices when youre about to blow a serious wedge on booze is a bit much.

[IWasThere2016]

The best way to get people through the gates is entertaining football IMHO. If its worth paying for folks will.

The booking fee is a joke. Ordering online is - 99% of the time - cheaper .. Save for buying tickets. It is a complete nonsense IMHO.

[matty_f]

The best way to get people through the gates is entertaining football IMHO. If its worth paying for folks will.

The booking fee is a joke. Ordering online is - 99% of the time - cheaper .. Save for buying tickets. It is a complete nonsense IMHO.

:agree: Agree with all of that.

[Onceinawhile]

The main thing that will get fans in the stadium is a winning crowd.

We have the catchment area, we just need the team.

Pricing is very much a distant third after the above two important areas.

unfortunately that is economic fact.

[Steve-O]

But they have not put them up..same as last season :confused:

I was talking about from Cat B to Cat A.

Also, there are more seats now, therefore more supply, and less demand. Theoretically the prices should be reduced, no?

[bighairyfaeleith]

no game should be more than £25, I'd rather pay a quid extra at all games and not have cat a games. That way you know what your going to spend every other week without having to think if it's a cat a game or not.

Putting the prices up was designed to maximise profits in games were we would sell out, but tats unlikely to be an issue this season.

[Jack]

Hibs reduced the price of their season tickets a couple of years ago so I would assume the walk ups were priced lower than they would have otherwise been.

Result: Still the downward trend of attendances.

If folk can’t afford to go to football than I’m afraid that’s it, you can’t afford to go. I really enjoy smoked salmon and fillet steak (different plates!) but can’t afford to eat it every day. Not sure I should be harping on for Tesco's to reduce their prices.

[NAE NOOKIE]

I dont know what all the fuss is about. I would gladly sell the house I live in to buy Hibs tickets.

Mind you I dont think my partner would be very happy, it took her years to pay the mortgage off :greengrin

I go along with the good football and a winning team theory, though I do agree that the odd reduction in price for certain games wouldnt go amiss.

I dont think we should get bent out of shape over having the ground full for every match. There were plenty of empty seats at Wigan, Sunderland and Bolton yesterday and even more in the Championship and these are supposedly in the top 4 best supported leagues in Europe.

If it wasnt for the fact that the Yams get 400,000 every home game I dont think this would be such a big issue for us. If we can get to between 13,000 to 14,000 home fans every time we play at ER I would be more than happy and IMO that is the next big job for the tache and the last thing he needs to achieve in order to be arguably the greatest chairman this club has ever had.

[lucky]

Football as a whole is expensive. I pay £405 for a ST also pay for Sky sports and get ESPN (free from Virgin media). But these are lifestyle choices. Hibs have done well with the payment plan. £40.50 a month. So in essence the idea of £15 for Cat B games and £30 for Cat A games works out dearer per month.

The price of admission has sored in the last 30 years. As a daft boy going home and away. It was generally £1 to get in and a £1 for the bus except Aberdeen. Now its £15 for a kid and i doubt supporter buses charge £15 for away games.

Hibs will not sell out the stadium, so what, we hardly ever sold in the last few seasons. But the infrastructure is there and over the coming season an opportunity will exist to invest in the team and hopefully bring fans along to watch winning football.

In the meantime I would give schools 2000/3000 tickets for all Cat B games. Let the youngsters getting used to going on a weekly bases and hopefully grow our fans base.

But how many clubs sell out every week? I watched MOTD and there was seats available in all the ground except Chelsea. So Hibs will not be alone in not selling out every week.

[down-the-slope]

We have just seen the best way to get more fans through the turn style...a hibs win 3 points and in a style only we can manage :wink:

That will do more for tickets sales for next week than any price reduction:greengrin



:stirrer:

[Phil MaGlass]

Attendance at football games has historically been price inelastic. Reducing prices has never been a long term means of increasing attendances. Motherwell tried it a few years back, and it made no difference whatsoever. I seem to recall also that Killie tried it and then scrapped it because their income was dramatically reduced.

If you have currently have a 10,000 average attendance, a decrease in £5 per game for twenty games per season equals a reduction of income to the club of £1million. A marginal reduction (a pint and a half per fan per game) has a disproportionatly large impact on the clubs finances. Doesnt add up to me.

(Cant find a link anywhere, so I cant produce any evidence, but I recall somewhere reading that reducing prices actually can have a negative effect on attendance. It was something to do with the perception of value of money - there is a greater commitment when more money was spent to actually go. If you've a season ticket, for example, you'll be less willing to miss agame youv'e paid £25 for than if it was effectively losing a tenner if you decide not to go. I wasnt entirely convinved by that argument, but could see where they were coming from. If anyone can find a link it would be interesting)

That actually wouldnt be right as 10,000 had already paid for ST,s? You would have banked that money and you may actually attract more fans if you picked 4-6 home games for reduced prices. We should be doing all we can to get ER full for all games, if that means giving away 3-4 thousand to schools if accompanied by an adult then fine(fans of the future)

[Antifa Hibs]

Here's a good wee article from a Liverpool fan about ticket prices. Worth a read, its spot on! http://www.redandwhitekop.com/forum/index.php?topic=261943.0