This is true - I think even the famous five team played the odd game at ER to paltry crowds by even todays standards against unglamorous opposition. In the modern day though the club has a direct line to fans through websites like this and fans can easily purchase tickets in advance online if they want to - or are enticed to. All seater grounds have changed the landscape and we now have much lower capacities and much higher ST sales as a result of the enticement of guaranteeing a seat at the really big games - and Elgin City with all due respect do not come into that category.
I appreciate the odd nudge from the club about forthcoming matches - but invitations to buy a ticket in advance are meaningless to me when I know 100% I can walk up for exactly the same price with little prospect of a big queue and sit just about anywhere in the ground that I please - there is no enticement at all. The point that's being made is it's maybe an opportunity missed to drum up interest in the game and get a bigger crowd in while creating a better buzz about the club with a better feelgood factor for the fans - even if a small financial loss was made these factors would turn it into a net gain - probably