HSL need to copy this. It works.
https://www.foundationofhearts.org/a...ewards-scheme/
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Thread: I've just joined HSL
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03-09-2018 04:21 PM #121
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03-09-2018 04:26 PM #122This quote is hidden because you are ignoring this member. Show Quote
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03-09-2018 04:42 PM #123
I've just joined HSL
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Have a read at that though. There is nothing of any value given away as a reward at any of the levels. A framed photo seems to be it.
But the yam I chat with in the pub can’t wait till he gets the full set. He’s told me exactly where they are going to be hung in his house, the lot.
When they get to a certain level they get invited into Tynecastle on a lunchtime where a buffet is put on and there is a pay bar and Gary Locke is there to present with their latest reward.
By the time my mate gets the last one he will have contributed the best part of £2k.
Does he care that the framed photos could prob be bought for £50 for the lot? Does he heck.
Have we got fans like that? Have we got fans that would like to be invited into the hospitality at Easter road to be presented with their framed 1991 League cup limited edition framed photo by Keith Wright? Absolutely we have, loads of them.
Rewards like that cost nothing but mean a lot to football fans.
We don’t need to offer discounts on tickets or for the shop etc like Aberdeen.
Football fans just like feeling like they belong. Give them that and they will gladly give money for the privilege.
Sent from my iPhone using TapatalkLast edited by Ozyhibby; 03-09-2018 at 04:44 PM.
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03-09-2018 04:43 PM #124
- Join Date
- Aug 2010
- Location
- kirkcaldy
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- 11,497
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03-09-2018 04:51 PM #125
I worry that there's too much talk again about HSL, what it means, where the money goes. Badly marketed from the start, (fairly) high profile opposition, crap communications and a fair bit of fudging when it came to re-engaging on the back of this European campaign.
Scottish Cup win, great campaign last year, big crowds same old stuff from HSL who seem happy to spraff about the ****ing Hearts model.. Seriously. What is the percentage of season holders against contributors? In other words, 13,000 vs what?
Can debate it to death on here with anonymous usernames and you'll never know who you're conversing with as this site represents a fraction of the demographic. I go to games with 4 other non .net users and 3 of them are non-HSL.
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03-09-2018 05:17 PM #126This quote is hidden because you are ignoring this member. Show Quote
We appreciate that you are not intending to have a dig and we will of course continue to make efforts to raise our profile. Here a couple of things we have tried in the past :
- We wrote to everyone on the Club database ( 30,000 + ) making them aware of HSL and what we were trying to achieve
- as recently as May we were on Sky Sports live and throughout the day promoting the HSL message
- we have had pop up stands in all sections of the ground at various points but general feedback suggested that fans simply did not want to engage on match day
- we have had numerous articles in the Edinburgh Evening News who have been very generous towards us
- we have distributed 20000 leaflets on match days ( twice )
- we have done presentations to a number of supporter Branches at the Hibs Club
- the Club have promoted us numerous times on their web site
We have presented to a room of 60 Hibs fans and had a Q & A session afterwards to ensure that everything is understood and walked out with one Member Application Form
As we have said on other occasions it would seem that supporters know we are there but we believe that the biggest hurdle is apathy, the feeling that there isn't really any need to do anything.
Having said all of that, our Membership continues to grow and we really do believe that the tide is turning and more and more supporters see HSL for what it is - a simple way to financially assist our Club, in the same way that FOH are assisting their Club.
We will be on all evening and are happy to debate any issues raised.
HSL
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03-09-2018 05:42 PM #127This quote is hidden because you are ignoring this member. Show Quote
Couldn't agree more.
The only point we would want to add is to remind everyone that HSL isn't some abstract third party ( we know you weren't suggesting this ), it is us, the ordinary supporters. We can assure you that your current Directors are not rampant fanatics demanding 100% fan ownership. The Board decided that the wanted supporters to own part of the Club and we agreed that this made sense and would help in the long run. Our primary target is to achieve a meaningful stake of 25.1 %. After that it is for supporters to decide. If there isn't an appetite for more then there won't be any more.
The great thing about HSL and how things are structured is that it provides a simple, efficient means by which fans can financially assist our Club. The money donated is not going to any existing shareholders it is going to the football dept. We bring to the attention of our supporters what is going on around us and it is then up to them to decide what they want for our Club. We have no desire to coerce, embarrass or indeed "sell". Just help if you can and you want to.
HSL
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03-09-2018 06:22 PM #128
- Join Date
- May 2007
- Posts
- 2,578
One of the biggest issues was the DD stopping after 12 months. I would have kept contributing, but never got round to doing it again. I did send a couple of one-off donations during European offering.
That said, I’ve finally got round to registering again but the website is saying im already registered when im trying to set up a new DD. Can anyone help?
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03-09-2018 06:23 PM #129
- Join Date
- May 2007
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- 2,578
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Could the website not get the % bought up, working like a bit of a count? Always feel that gets the debate going, people see it increasing etc. Similar to the ticket dot counts in here.
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03-09-2018 06:39 PM #130This quote is hidden because you are ignoring this member. Show Quote
HSL
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03-09-2018 06:49 PM #131This quote is hidden because you are ignoring this member. Show Quote
We agree completely and intend to progress these things. Circumstances in the past have prevented us moving some of these things forward but perhaps that now that HSL have more members there will be an appetite to do some if not all of these things.
HSL
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03-09-2018 07:10 PM #132
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- May 2007
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03-09-2018 07:22 PM #133This quote is hidden because you are ignoring this member. Show Quote
I think it’s important that folk realise you guys are just ordinary fans like the rest of us and do this in your own time.
The concept is simple and as you say it gives people who want to own a part of the club a way to do so. Everyone and their granny should know by now that the funds raised are given to the club and that no one else benefits financially.
I’ve mentioned before about my concerns with fan ownership so won’t repeat myself again.
The latest fashion though appears to be that whenever we have a bad result the cry will be that we need the fans to donate more money.
I strongly disagree with this and when I see folk say “donate a tenner, ever little helps” I think it sucks.
It just won’t.
Whether Hibs have my £10 a month or not makes not one iota of a difference to anything.
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03-09-2018 07:27 PM #134This quote is hidden because you are ignoring this member. Show Quote
Once again thank you for launching this thread. In that last few hours alone we have had 10 new supporters join HSL.
It takes about one minute to join and while you may not feel £10 pm adds up to much as others have shown when many thousands pay the same amount it adds millions to our Managers budget.
Thank you
HSL
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03-09-2018 07:27 PM #135
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- Jul 2007
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- 2,478
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If 20% do it, it would be around an extra £300+ a month
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03-09-2018 07:40 PM #136This quote is hidden because you are ignoring this member. Show Quote
If a thousand people took the attitude that their tenner can help make a difference, then that would be £120k extra per year in cash for the club. And as that money has not been budgeted for, it goes straight into the playing budget.
Scale that up - if four thousand people did that we'd have an extra £480k per year, and that's assuming everyone is paying a tenner a month. Some will pay more.
Of course, if all four thousand took the view that their tenner wouldn't make a difference, then our club would have £480k less each year.
That is the iota of difference that we can make together.Mature, sensible signature required for responsible position. Good prospects for the right candidate. Apply within.
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03-09-2018 07:46 PM #137This quote is hidden because you are ignoring this member. Show Quote
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03-09-2018 07:51 PM #138
^ That kinda goes without saying though!
The point being that around 11000 fans do share that attitude apparently.
There can’t be a Hibs fan alive that isn’t aware of HSL. We’ve had numerous discussions on here with people suggesting ways to increase take up etc over the last few years.
We won the Cup and with all the euphoria that brought and increased attendances etc yet hardly any new members have signed up. Why do you think that is?
Dream up as many incentives or initiatives that you like but I’ll bet that the demand just won’t be there and there will never be 4000 subscribers.
You’d be as well hoping for an Arab billionaire buying us. Probably more chance of that happening!
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03-09-2018 08:01 PM #139This quote is hidden because you are ignoring this member. Show Quote
Worth noting that our two comparable rivals Hearts and Aberdeen have been able to persuade thousands of their fans to sign up to pay cash each month.
I don't have the answer why they can do it but we can't. I do know that I can do my bit to help and hope that others will realise that they can also do their bit which, when added together, will make a difference.Mature, sensible signature required for responsible position. Good prospects for the right candidate. Apply within.
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03-09-2018 08:01 PM #140This quote is hidden because you are ignoring this member. Show Quote
Last edited by Lancs Harp; 03-09-2018 at 08:05 PM.
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03-09-2018 08:07 PM #141This quote is hidden because you are ignoring this member. Show Quote
I'm not meaning that as a dig at HSL, I think it's great there is a group that want to do something to help Hibs grow and improve. I just wish we had competent people running our game in Scotland as increased TV money would be a massive boost to the (already good imo) product.
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03-09-2018 08:07 PM #142This quote is hidden because you are ignoring this member. Show Quote
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03-09-2018 08:09 PM #143This quote is hidden because you are ignoring this member. Show Quote
However only the increased HSL membership is in our own hands.Mature, sensible signature required for responsible position. Good prospects for the right candidate. Apply within.
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03-09-2018 08:11 PM #144
Between the internet, the Evening News and fans talking its nigh on impossible not to have heard of HSL by now if you’re a Hibs fan.
Let me ask you this, do you know of anyone that isn’t aware?
Now let’s open it up to the board in general, does anyone on here that’s read this thread know of a Hibs fan that hasn’t heard of HSL?!!!
If your answer is yes then you’ve clearly not been doing your job! Get talking about it!
These things need to have an initial impact. Start with a bang and get folk clamouring to join. That ship has well and truly sailed I’m afraid.
The best they can hope for now is a handful of new subscribers a season unless, god forbid, we lurch into financial disaster, or face Armageddon!
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03-09-2018 08:23 PM #145
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- Nov 2009
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03-09-2018 08:27 PM #146This quote is hidden because you are ignoring this member. Show Quote
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03-09-2018 08:49 PM #147
- Join Date
- May 2007
- Posts
- 2,578
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Hopefully this thread encourages others to do the same.
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03-09-2018 09:12 PM #148
Has HSL thought about a flyer/application form to get sent out with the ST renewal letters? Then that way every current ST holder would have no reason to not know about it. (Ok, I know the renewal letters and about 6 months away, but just a thought)
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03-09-2018 09:15 PM #149This quote is hidden because you are ignoring this member. Show Quote
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