I AM absolutely convinced of this, but please don’t write in if I’m wrong because I almost don’t want to be corrected. Bobby Moore, in my memory, was the cover star of the very first edition of Shoot! magazine. And, one year after the mag launched, in 1970, I’m pretty sure that, when I was pestering my father to make yet another visit to a garage because it was far too risky to let the fuel dial fall below “Full”, the last of the free Esso coins everyone needed to complete their World Cup sets was the one with the regal profile of the England captain.






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